Marketing Manager (Egyptian Only)

 

The overall scope of the Marketing Manager & Communications is to the Director of Sales & Marketing to position, promote and enhance awareness of Kempinski Hotel Soma Bay and its outlets as a market leader through Marketing & Communications activities as well as to ensure compliance with the brand Kempinski.

  

 

The job of Marketing Manager is executed satisfactorily when:

 

      Marketing & PR activities are created, planed, coordinated and implemented. 

 

      Targeted goals as defined in the hotel marketing plan are reached.

 
      Kempinski’s brand is protected and the awareness of the Kempinski brand as defined in the strategic marketing plan is enhanced.

 

At Kempinski, Talent Development is a management responsibility and consequently an integral and important part of our Managers’ daily activities. 

 
     Plan, coordinate and implement direct marketing, both on- and offline.

 

     Maintain guest database for mailings.

 

     Liaise with F&B department to promote F&B outlets.

 

     Create, coordinate and maintain give-aways and collateral.

 

     Ensure picture storage and distribution systems are maintained (Picture Park & VFM Leonardo).

 

     Provide content and images for websites according to Corporate Identity.

 

     Ensure content and photography of 3rd party websites is maintained. 

 

     Ensure compliance with Corporate Identity guidelines. 

      Act as brand custodian for hotel and Kempinski brand.

      Ensure all creative are reviewed and approved by Corporate Marketing in a timely manner before advertising agency or printer proceeds.

 

     Attend to and deliver all requirements of Corporate Marketing within the given deadlines.

 

     Coordinate between hotel and Corporate Marketing and agencies whenever necessary.

 

     Maintain updates of Corporate Marketing guidelines and inform colleagues.

 

     Communicate and coordinate with internal departments, especially sales, Public Relations and web as well as creative agencies and suppliers.

 
     Bring ideas and participate in the preparations of the promotional theme events, other promotional activities and invitation lists.

 

     Pro-actively promote Rooms, Food and Beverage including Banquet/Conferences, or any other current or forthcoming activities which lead to potential sources of business.