Field Marketing Manager, West
Quick Summary
Field Marketing Strategy & Planning Own the field marketing strategy for the territory. Define the program mix, account prioritization, channel approach,
Presidio, Where Teamwork and Innovation Shape the Future
At Presidio, we're at the forefront of a global technology revolution, transforming industries through cutting-edge digital solutions and next-generation AI. We empower businesses - and their internal customers - to achieve more through innovation, automation, and intelligent insights.
The Role
We are seeking a strategic, execution-focused Senior Field Marketing Manage, West to lead multi-channel field marketing programs that drive pipeline and deepen customer and prospect relationships within our West territory. This role bridges strategy and execution. You will own the design and delivery of ABM plays, executive engagement programs, partner co-marketing, regional digital, content activation, pipeline acceleration, and events.
This is a senior individual contributor role that requires someone equally comfortable building a territory field marketing strategy as they are executing the programs themselves. You will partner directly with sales directors and VP-level sales leaders, lead the named account plays in the territory, and actively shape the field marketing playbook, and bring what’s working in the field back to the broader team. The right candidate has deep B2B field marketing experience, strong strategic instincts, a multi-channel mindset that goes well beyond event execution, and the ability to operate with significant autonomy.
Responsibilities
~1 min read- Own the field marketing strategy for the territory. Define the program mix, account prioritization, channel approach, and quarterly plan in partnership with sales leadership.
- Translate corporate campaign themes and demand generation priorities into territory-specific programs that reflect local market dynamics and account-level intelligence.
- Help build and evolve the field marketing playbook, contributing what’s working in the territory back to the broader team.
- Establish clear goals, measurement frameworks, and success criteria for all field programs.
- Design and execute multi-channel field marketing programs. This includes ABM plays, executive engagement, partner co-marketing, regional digital, content activation, pipeline acceleration, and events.
- Lead the most complex and strategic programs in the territory, including 1:1 ABM plays for named accounts.
- Adapt and localize corporate assets for the regional market; identify gaps and brief content needs back to the corporate team.
- Serve as the strategic marketing partner to sales directors and senior leadership as their partner who translates territory strategy and account priorities into programs, content, and campaigns that advance deals and win business across the market.
- Partner on territory planning, account reviews, and sales leadership QBRs as a strategic contributor, not just a program updater.
- Work to not only generate net-new opportunities but also accelerate existing deals through targeted programs and engagement that support sales in active pursuits.
- Bring data and market insights to sales leadership to influence territory investment decisions.
- Own pipeline contribution targets for the territory (marketing-sourced and marketing-influenced).
- Drive both net-new pipeline generation and acceleration of existing opportunities through the sales cycle.
- Analyze program performance across accounts and tactics; optimize the territory investment mix based on what’s driving results.
- Report to senior marketing and sales stakeholders with clarity and specificity on leads generated, pipeline influenced, deal acceleration impact, and program ROI.
- ABM & Named Account Programs: Lead 1:1 strategic ABM plays for top named accounts and 1:few programs across account clusters; own the full program from strategy to execution to follow-up.
- Executive Engagement: Design and lead executive roundtables, CIO/CISO forums, and peer networking programs for key accounts.
- Partner Co-Marketing: Lead co-marketing relationships with regional technology partners; develop joint programs, manage MDF investments, and align partner activities to territory goals.
- Regional Digital: Develop and activate geo-targeted paid, email, and social programs that complement corporate demand generation campaigns.
- Content Activation: Drive localized content strategy, including vertical-specific assets (where appropriate), customer stories, and account-level customization.
- Pipeline Acceleration: partner with sales to identify key stalled accounts or trigger event sales plays with targeted content and campaign support.
- Events: Execute regional events, executive dinners, industry conferences, trade shows, workshops, and customer meetups, as one tactic within the broader mix, with clear ROI criteria and pipeline attribution.
- Lead cross-functional field programs that bring together Demand Generation, Partner Marketing, SDR’s, Alliance teams, and Marketing Operations.
- Serve as the voice of the field to corporate marketing teams. Surface regional insights, competitive intelligence, and buyer feedback that shapes programs and content.
- Mentor and support field marketers; contribute to team development and best practice sharing.
- Manage an MDF budget with accountability for program ROI and efficient investment.
- Maintain accurate, timely reporting in CRM and marketing automation systems.
- Ensure brand consistency and message alignment across all field programs.
- Marketing-sourced and marketing-influenced pipeline by territory and named account
- Deal acceleration rate for marketing-touched opportunities
- Program ROI across the full multi-channel tactic mix
- Named account engagement and executive program reach
- Budget management and spend efficiency against plan
- 6-8+ years of B2B field marketing experience in a technology company.
- Proven track record designing and executing multi-channel field marketing programs that drive measurable pipeline, not just events.
- Strong strategic planning skills; ability to build a territory field marketing plan from the ground up.
- Experience partnering directly with VP-level and director-level sales leadership on territory strategy and account planning.
- Deep understanding of ABM, executive engagement, partner co-marketing, and modern field marketing tactics.
- Experience leading 1:1 ABM plays for strategic named accounts.
- Strong data-driven mindset; ability to analyze program performance and optimize the investment mix.
- Excellent project management and organizational skills; ability to manage multiple complex programs simultaneously.
- Strong communication and executive presence; comfortable presenting to sales and marketing leadership.
- Ability to operate with significant autonomy; brings field insights back to shape the broader team’s playbook.
- Experience in IT services, managed services, or technology channel environments.
- Familiarity with ABM platforms (6sense, Demandbase), marketing automation (Pardot), and CRM (Salesforce).
- Experience managing MDF budgets and partner co-marketing programs.
- Experience mentoring or informally leading junior field marketers.
- Comfortable with ambiguity; able to adapt corporate programs for local market relevance without sacrificing message consistency
- Bachelor’s degree in Marketing, Business, or a related field.
- 6-8+ years of B2B marketing experience with a strong focus on field marketing.
Your future at Presidio
Joining Presidio means stepping into a culture of trailblazers - thinkers, builders, and collaborators - who push the boundaries of what's possible. With our expertise AI-driven analytics, cloud solutions, cybersecurity, and next-gen infrastructure, we enable businesses to stay ahead in an ever-evolving digital world.
Here, your impact is real. Whether you're harnessing the power of Generative AI, architecting resilient digital ecosystems, or driving data-driven transformation, you'll be part of a team that is shaping the future.
Ready to innovate? Let's redefine what's next-together.
About Presidio
Presidio is committed to hiring the most qualified candidates to join our amazing culture. We aim to attract and hire top talent from all backgrounds, including underrepresented and marginalized communities. We encourage women, people of color, people with disabilities, and veterans to apply for open roles at Presidio. Diversity of skills and thought is a key component to our business success.
At Presidio, speed and quality meet technology and innovation. Presidio is a trusted ally for organizations across industries with a decades-long history of building traditional IT foundations and deep expertise in AI and automation, security, networking, digital transformation, and cloud computing. Presidio fills gaps, removes hurdles, optimizes costs, and reduces risk. Presidio's expert technical team develops custom applications, provides managed services, and enables actionable data insights and builds forward-thinking solutions that drive strategic outcomes for clients globally. For more information visit https://presidio.com
Applications will be accepted on a rolling basis.
Presidio has a strong commitment to the community we serve and our employees. As an Equal Opportunity Employer, we strive to have a workforce that includes the community we serve.
Presidio is an Equal Opportunity Employer Disability/Vets. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.
The "Know Your Rights" Poster is available here: https://www.eeoc.gov/poster
Presidio EEO Policy Statement is available here: https://www.presidio.com/careers
Presidio is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process, please send an e-mail to recruitment@presidio.com and let us know the nature of your request and your contact information.
Presidio is a VEVRAA Federal Contractor requesting priority referrals of protected veterans for its openings. State Employment Services, please provide priority referrals to.
Notice of Massachusetts Candidates: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Recruitment Agencies, Please Note: Presidio does not accept unsolicited agency resumes/CVs. Do not forward resumes/CVs to our career's email address, Presidio employees or any other means. Presidio is not responsible for any feeds related to unsolicited resumes/CVs.
Location & Eligibility
About this job
- Who can apply
- United States
- Posted
- Today
Listing Details
- Posted
- October 29, 2026
- First seen
- October 29, 2026
- Last seen
- October 29, 2026
Posting Health
- Days active
- 0
- Repost count
- 0
- Trust Level
- 65%
- Scored at
- October 29, 2026
Signal breakdown
Similar Field Marketing Manager jobs
View all →Browse Similar Jobs
Stay ahead of the market
Get the latest job openings, salary trends, and hiring insights delivered to your inbox every week.
No spam. Unsubscribe at any time.