Director of Performance Marketing

Relay is a digital banking platform that gives self-made business owners the tools and know-how to be great with money—bringing clarity, confidence, and control to every dollar earned, so they can turn hard work into lasting success. We do this by replacing financial guesswork with real visibility, transforming cash flow from a constant source of stress into a clear signal owners can use to run stronger, more resilient businesses.

Relay's performance marketing team runs one of the most analytically sophisticated paid programs in the SMB fintech space — operating across paid search, paid social, affiliate, CTV, and direct mail with a $2-3M monthly budget. Your mission: make every dollar work harder, build the measurement infrastructure to prove it, and grow a team that can execute at the pace Relay moves.

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    Experience in a regulated industry (fintech, healthcare, insurance) — you know how to run aggressive acquisition programs within compliance constraints

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    Experience marketing to small business owners or self-employed professionals

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    Experience with direct mail as an acquisition channel

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    A public POV on performance marketing, attribution, or media strategy

  We're looking for people who are relentless, curious, and care deeply about the work. You're encouraged to apply even if your experience doesn't perfectly match the job description -- your perspective and drive matter more. We welcome diverse backgrounds and people who think critically, challenge the status quo, and want to help small businesses thrive.

  If you require accommodations at any stage of the hiring process, please reach out to your Talent Partner.

  Disclaimer: For compliance reasons, all offers of employment at Relay are conditional upon a successful background check and employment verification through Certn.

  Important Notice: Relay’s recruitment team only contacts candidates and corresponds from official corporate email addresses ending in @relayfi.com. We will never ask for sensitive personal data (such as bank account details, credit card numbers, or social security/insurance numbers) during the initial application or interview stages.