R
New
$95,000 – $110,000/yr

Sr. Analyst, Retargeting & Remarketing

United StatesUnited States·Bostonsenior
OtherAnalyst
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Quick Summary

Key Responsibilities

Scalable Retargeting & Remarketing Strategy Deliver measurable growth in reactivation and repeat purchase rate through expert management of retargeting and remarketing campaigns across Meta,

Technical Tools
OtherAnalyst

 

About the Role

~2 min read

Scalable Retargeting & Remarketing Strategy

  • Deliver measurable growth in reactivation and repeat purchase rate through expert management of retargeting and remarketing campaigns across Meta, Google and expansion channels.
  • Optimize efficiency through structured testing, audience segmentation, and strategic budget allocation to ensure we are leading, not following, in the social remarketing space.
  • Partner with Product teams to unlock incremental performance by improving our dynamic product feed strategy, pixel/CAPI data quality, and audience signal accuracy.

Data-Driven Impact & Analysis

  • Identify high-impact opportunities for growth by conducting deep-dive analyses of campaigns, audience segments, and lapsed-Member behavior.
  • Translate complex data into clear, actionable insights that influence high-level investment decisions.
  • Shift focus from standard platform KPIs to holistic business outcomes, ensuring every dollar spent drives long-term Member value and LTV.

Channel Innovation (Social, CRM & Beyond)

  • Test into expansion opportunities across the full social retargeting ecosystem, including emerging placements, creative formats, and new platform partners.
  • Build future-ready channels by supporting more precise audience modeling and cross-channel identity resolution.
  • Bridge the gap between paid social, CRM, and lifecycle marketing to establish emerging re-engagement channels.

Strategic Communication & Leadership

  • Influence leadership by articulating risks, opportunities, and growth paths through clear, concise recommendations.
  • Collaborate cross-functionally to ensure marketing strategies align with merchandising goals and brand identity.

Nice to Have

~1 min read

Working at RGG is more than just a job; it’s an opportunity to join a mission-driven team that values Innovation and Impact. We are committed to supporting our employees' success and well-being:

  • Comprehensive Coverage: Robust health, dental, and vision insurance effective on the date of hire.
  • Time & Flexibility: Generous Flex Time Off (FTO) and flexible remote/hybrid work options that support a healthy work-life balance.
  • Culture: A supportive, inclusive culture that encourages innovation, safety, and creative risk-taking.
  • Community: Paid volunteer opportunities and regular DEI celebrations to foster a strong sense of community and collaboration.
  • Impact: The chance to make a real, measurable impact at a mission-driven, fast-growing company poised for major expansion.

Even if you don’t meet every single qualification, we’d still love to hear from you. We value passion, curiosity, and a commitment to learning as much as experience.  We celebrate diverse perspectives and strive to create an inclusive environment for all our Associates.

Rue Gilt Groupe requires all applicants to be currently authorized to work in the United States on a full-time basis. This position is not eligible for visa sponsorship now or in the future. Rue Gilt Groupe is an Equal Opportunity Employer and will consider all qualified applicants without regard to race, color, religion, sex, national origin, disability, or protected veteran status.

Rue Gilt Groupe is committed to providing Associates with equal pay for equal work and carefully considers a wide range of compensation factors, including but not limited to, prior experience, education, certification(s), license(s), skills and expertise, location, internal equity, and other factors that are job related and consistent with business need. Our goal is to support, reward and compensate the entire individual. Depending on role eligibility, your offer may also include bonus/commission, stock options, paid time off, medical, dental, vision and basic life insurance. Therefore, final offer amounts may vary from the amount stated.

The above statements are intended to describe the general nature and level of work being performed by the employee(s) assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of the employee(s) assigned to this job. Rue Gilt Groupe reserves the right at any time, with or without notice, to alter or change job responsibilities, reassign or transfer job positions or assign additional job responsibilities within your general skill set or capabilities. Rue Gilt Groupe is proud to be an Equal Opportunity workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

 

 

 

 

 

 

Ready for the most memorable – and stylish – experience of your professional career? Then join us at Rue Gilt Groupe. Combining three complementary brands, Rue La La, Gilt, and Shop Simon, we are the premier off-price e-commerce portfolio company.

Our model defined the online treasure hunt through its daily sale events allowing our customers to discover over 5,000 premium and luxury brands at prices up to 70% off full-price retail. We believe in fashion for all, sparking delight through daily discovery and shopping as an occasion to celebrate!  World-class merchandising, technology and marketing bring our shopping experience to life, and we hire world-class people to do it.  Living our values and being empowered, tenacious, passionate, collaborative, innovative, and kind is something we strive for every single day. We meet over coffee and brainstorm new ways to spark delight for our members. Volunteer on- and off-hours together. Plan some serious surprises for our coworkers, because nothing ignites innovation like a breakfast cereal buffet or an afternoon slice of cake.

And we don't hesitate to use our associate discount – after all, we're as enthusiastic about style as our customers. The way we work?  It's so much more than what happens between the weekends. It empowers us to think, create, and innovate, so we can deliver the first-rate experience today's customer’s demand.

 

Rue Gilt Groupe GDPR/CCPA Pre-Collection Notice for Job Applications: We collect personal information (PI) from you in connection with your application for employment with Rue Gilt Groupe, including identifiers, contact information, employment and education history, and related information. We use this PI for purposes related to evaluating your application and potential employment. Depending on your location, you may have rights under GDPR or U.S. state privacy laws. For additional details or if you have questions, please see our GDPR Applicant Privacy Notice and CCPA Applicant Privacy Notice or contact us at recruitingcoordinator@ruegiltgroupe.com.

Location & Eligibility

Where is the job
Boston, United States
On-site at the office
Who can apply
US

Listing Details

Posted
August 19, 2026
First seen
August 19, 2026
Last seen
August 19, 2026

Posting Health

Days active
0
Repost count
0
Trust Level
60%
Scored at
August 19, 2026

Signal breakdown

freshnesssource trustcontent trustemployer trust
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Sr. Analyst, Retargeting & Remarketing$95k–$110k