Marketing Lead

The client is on a mission to make the internet more human, all in the palm of your hand. Combining proprietary palm biometrics with agent verification, the client powers secure and seamless digital experiences across social, fintech, and crypto platforms through the first hardware-free palm scan that works on any smartphone.

Built for an era of AI deepfakes and digital spoofing, the client delivers fraud-resistant verification with privacy at its core. The platform enables organizations to confirm real users without compromising personal data. Developed by experts in biometrics, crypto, and AI, the client is designed to meet the growing need for trust in an increasingly digital world.

By putting the next layer of trust in the palm of your hand, the client is creating a new standard for online authenticity and security.

The client is looking for a Marketing Lead to own our brand presence, grow our audience, and help shape how the world understands and trusts what we are building. You will lead content strategy, SEO, and social media across company and executive channels, working closely with the CEO and product team to define the voice of a category that is still being written.

• →Own and execute the client's content strategy across LinkedIn, X, and the company website.
• →Implement and manage SEO strategy to drive organic growth and brand visibility.
• →Collaborate with the Head of Product and AI Researcher to translate technical work into compelling public-facing content.
• →Produce written content including blog posts, newsletters, social copy, and research summaries.
• →Track performance across channels and iterate based on data.
• →Assist in managing and growing the personal brands of CEO and other client leadership, including LinkedIn and X presence, thought leadership, and ghostwriting.
• →Support external communications, partnerships, and product launch campaigns.

• 4+ years of experience in content marketing, brand marketing, or a related field.
• Proven track record in SEO — you've implemented it and have results to show.
• Strong writing and editorial skills. Ability to make complex technical topics accessible and compelling.
• Experience managing executive personal brands and thought leadership programs.
• Deep familiarity with LinkedIn and X as growth and brand platforms.
• Identity tech experience is a strong plus.
• Comfortable collaborating with technical teams including researchers and engineers.

• Experience in crypto, web3, identity tech, or privacy infrastructure.
• Familiarity with the synthetic media and AI content landscape.
• An existing network in the identity, trust, or emerging tech space.
• Experience building a brand from near-zero at an early-stage startup.
• Based in Miami, New York, or San Francisco is a plus.

Send a short note and two or three examples of work you are most proud of — a campaign, an SEO win, a content program, or an executive brand you helped build. Tell us what the goal was, what you did, and what the result was. We read everything.