Role Summary: We are looking for a seasoned Senior Marketing Specialist to drive marketing strategy and execution across our product ecosystem. You will work closely with senior leadership and cross-functional teams to define marketing objectives, execute campaigns, and deliver measurable commercial
· Establish and nurture relationships with journalists, editors, bloggers, and media houses · Act as the go-to person for any media inquiries and ensure timely, accurate responses · Media-train key executives with briefing documents, FAQs, and key message points. · Craft compelling content for vario
· Leverage Adobe Target to execute personalized experiences and A/B testing across digital platforms. · Build and manage audience segments in Adobe Audience Manager for targeted campaigns. • · Design and execute orchestrated customer journeys, ensuring consistent and relevant messaging across touchp
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