Principal, Strategic Partnerships - Atlassian Ecosystem

As a Principal Strategic Alliances Manager, you will play a key role in strengthening Appfire’s strategic technology partnerships, with a primary focus on the Atlassian ecosystem. You’ll build trusted relationships with senior stakeholders, identify opportunities for collaboration and growth, and help Appfire navigate evolving platform technologies, marketplace programs, and commercial models. Working closely with teams across Product, Engineering, Finance, Marketing, Sales, and Data Insights, you’ll connect partner priorities with Appfire’s solutions and business objectives. This is a senior individual contributor role where you’ll independently lead strategic initiatives, influence decisions across the organization, and help deliver long-term value for Appfire and its partners.

• →Build and nurture strategic relationships with key stakeholders across Atlassian and other technology partner organizations, acting as a trusted representative of Appfire.
• →Lead strategic partnership initiatives from opportunity identification through execution, aligning cross-functional teams and driving measurable business outcomes.
• →Monitor partner platform developments, product roadmaps, marketplace programs, policies, and business models to identify opportunities and risks for Appfire.
• →Connect Appfire’s product capabilities with partner priorities and customer needs to identify opportunities for collaboration, innovation, integrations, and growth.
• →Evaluate partnership opportunities and commercial models, providing recommendations based on business impact, market dynamics, and commercial considerations.
• →Represent Appfire in strategic partner meetings, business reviews, ecosystem forums, and senior-level discussions to advance shared objectives.
• →Collaborate with Product, Engineering, Finance, Marketing, Sales, Customer Success, and Data Insights to develop and execute partnership strategies.
• →Translate complex technical, commercial, and ecosystem developments into clear insights and actionable recommendations that inform business priorities and strategic decisions.

Appfire has been consistently recognized for company growth, culture, corporate social responsibility, and product excellence and has been included among the Deloitte Technology Fast 500, Inc. Best Workplaces, BuiltIn Best Places to Work, and Inc. 5000. Learn more about our accomplishments, which would not be possible without our team members, partners, and customers: https://appfire.com/awards.

• 7+ years of experience in strategic alliances, technology partnerships, ecosystem management, marketplace strategy, product partnerships, or a related role within enterprise software.
• Strong relationship-building skills and demonstrated experience independently managing senior external stakeholders and strategic partner relationships.
• Proven ability to lead complex, cross-functional initiatives and influence stakeholders without direct reporting authority.
• Strong understanding of enterprise software ecosystems, digital marketplaces, and technology partnership business models.
• Ability to assess commercial opportunities, exercise sound business judgment, and develop recommendations that support business growth.
• Experience working with Product and Engineering teams on technology platforms, integrations, or other complex technical initiatives.
• Strong analytical, communication, and problem-solving skills, including the ability to translate complex technical and commercial topics into clear business recommendations.
• Ability to navigate ambiguity, work independently, and adapt to evolving technologies, partner priorities, and market conditions.

Appfire is an equal opportunity employer and does not discriminate based on race, color, religion, sex (including pregnancy), sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, veteran status, or any other protected characteristic as defined by applicable law. Our commitment extends to all employment practices, including recruitment, hiring, training, promotion, compensation, benefits, and termination.