Marketing Manager - YAMAHA

We are MOTODYNAMICS Group, and Movement is our Passion!

Our vision is to create a world of sustainable mobility without boundaries. We support diversity and cultivate an inclusive work environment where every member of the team can be his/her true self.

Through the iconic brands we represent – Yamaha, Porsche, SIXT and NIO  – and our retail network Motodirect and Autodirect, we create emotions and transform lives through adventure, exploration, human connection.

We are looking for a Marketing Manager for our Yamaha Division.

• →Develop and implement the mid-term strategy for the Yamaha Land products in collaboration with the Sales Department
• →Set strategic marketing objectives and goals aligned with the overall business strategy 
• →Prepare, manage and monitor the Marketing Budget ensuring the effective allocation of resources
• →Propose the pricing policy of Yamaha Land products
• →Supervise and coordinate the planning of Yamaha Land products
• →Lead, coordinate and develop the Marketing Department covering CRM, Press Advertising, Digital Marketing, Events/Roadshows, and Racing
• →Stay abreast of industry developments, emerging technologies, and competitor activities to ensure Yamaha's competitive position
• →Develop and implement marketing initiatives to strengthen Yamaha's brand positioning and market presence
• →Monitor marketing performance through KPIs and analytics, evaluating the effectiveness of marketing activities and identifying areas for improvement.
• →Analyze market trends, customer insights and competitor activities to identify opportunities and ensure Yamaha's competitive position.
• →Cultivate and maintain relationships with the press, opinion leaders and industry experts
• →Ensure effective collaboration and alignment with Yamaha on marketing strategies, activities and business objectives

• 3 – 5 years of proven experience in a similar position, preferably in the 2 Wheeler industry 
• Master's degree in Marketing or Business Administration 
• Proven experience in brand management, development of integrated marketing campaigns and solid understanding of digital marketing channels, tools and performance metrics
• Strong analytical skills, with the ability to interpret market data, identify trends and translate insights into actionable marketing decisions
• Ability to leverage AI tools and emerging technologies to enhance marketing processes, improve efficiency, and support data-driven decision-making
• Proven ability to lead, motivate and develop a team, with strong organizational and coordination skills
• Excellent communication skills in both Greek and English (written and verbal) 
• Experience with the MS Office Suite and advanced expertise with Excel spreadsheets 

• Work in one of the Best Employers in Greece & Europe (Best Workplace Hellas 2026, 2025, 2024 & Europe 2026, 2025, 2024) and be part of our unique culture
• Private health insurance for you and your family including annual health check-up
• Ticket Restaurant Meal Allowance – €132/month (maximum allowable amount)
• Pension plan
• Annual bonus
• Educational support benefit for employees’ children from nursery school through High School
• Career growth, internal mobility & role-based training opportunities
• Discounts on corporate services and products
• Special offers at selected gyms & tuition discounts at partner educational institutions
• A buddy to support you with your onboarding
• The opportunity to work and grow within a Group that drives change

Be part of an equal opportunity employer and member of the Diversity Charter Greece, committed to building and maintaining intergenerational relationships with stakeholders, fostering an inclusive workplace, and living its core values every day: Integrity, Trust, Respect, and Excellence.