Customer Marketing Manager

Factbird helps manufacturers see what’s really happening on their production lines. Our lightweight hardware products are installed directly on the production lines and collect data from the machines without the need of heavy consultant implementations. Our hardware turn data into real-time insight on production output, downtime, and efficiency, so the people on the factory floor and in management can make better decisions. Today we have 300+ customers across Europe and US, and with a recent partnership with Verdane, we are looking to scale our efforts even further.  

 

Coming this far has only been possible by relentlessly understanding our customer’s pains and needs and turning that into solutions that generate real-world value in the manufacturers’ day-to-day. As our customer base grows, some of the most valuable conversations we can have are with the manufacturers already using Factbird every day: helping them get more out of the platform, showing them the value they’ve achieved, and giving them good reasons to tell others about it. That’s why we’re hiring our first dedicated Customer Marketing Manager. 

 

You’ll join our marketing team and work side by side with our Product Marketing Director, the Marketing team and Customer Success to support building programs that turn customers into long-term partners and advocates. 

 

 

The role 

As Customer Marketing Manager, you’ll own marketing for everyone who is already a Factbird customer; from their first weeks on the platform to their renewal and beyond. You’ll design and run the lifecycle, expansion, and advocacy programs that help customers adopt more of Factbird, see the value they’re getting, and grow with us. 

 

This is also a data-informed role. You’ll use product usage data from Mixpanel and customer data in HubSpot to understand how accounts actually use Factbird and turn those insights into communication that’s relevant and well-timed. You’ll also make sure what customers tell us reaches product marketing to support campaigns and positioning. 

 

You’ll report to Frederik Krogtoft, Product Marketing Director, and be part of the Marketing team based in Copenhagen.