Technical Content Marketing Engineer

Bota Systems AG is a Zürich-based ETH spin-off building high-precision 6-axis force-torque, torque and tactile sensors — a sensing platform for physical AI. Our customers are engineers, and they judge us by how clearly and accurately we explain what our products do.

We are hiring a Technical Content Marketing Engineer who understands our products in depth and turns that knowledge into content that informs customers and helps our business development team win.

You own our technical content end to end: what customers see on our website, on social media and in every datasheet and presentation. You make sure it is accurate, current and compelling.

• Keep our website content accurate, clear and up to date.
• Create and maintain landing pages for products, applications, campaigns and events.
• Make sure all online material always reflects the current versions of our products (specs, datasheets, CAD files, software, manuals).

• Plan and fill our social media channels (especially LinkedIn and YouTube) with regular, high-quality technical content.
• Turn product releases, customer applications and R&D work into posts, videos and short stories.

• Create and edit videos for our channels: product demos, tutorials, application showcases and customer stories.
• Build online educational content (e.g. tutorials, webinars, how-to guides, learning series) that helps engineers understand and use force-torque sensing.
• Produce all support material for trade fairs and events: booth graphics, banners, demo videos, brochures and handouts.

• Keep our graphic material current: product images, renders, diagrams, brochures and presentation templates.
• Ensure a consistent look and message across all channels.

• Create content for our business development engineers: presentations, application notes, case studies, demo videos and one-pagers.
• Work closely with them to understand what customers ask and produce material that answers it.
• Use state-of-the-art tools, including AI-based content, design and video tools, to produce content quickly and at high quality.

• Learn our products in depth — how they work, how they are integrated and where they add value.
• Work with R&D to translate technical features into clear customer benefits.

• Website and all online material fully aligned with current product versions.
• A steady, planned publishing rhythm on social media, with growing reach and engagement.
• A library of product, tutorial and educational videos in active use by customers and our team.
• Dedicated landing pages for key products, applications and target segments, generating leads.
• A complete, up-to-date sales enablement library that business development engineers use every week.
• Ready-to-use trade fair kit and refreshed, consistent graphic material across all channels.

• Engineering degree (mechanical, mechatronics, electrical, robotics or similar).
• Ability to understand complex technical products in depth and explain them simply.
• 2+ years creating technical content, product marketing or technical documentation.
• Strong writing skills in English.
• Hands-on with design tools and with video recording and editing, and with AI tools for content creation.
• Experience maintaining websites or landing pages in a CMS.

• Background in robotics, sensors or automation.
• Experience with HubSpot, SEO and web analytics.
• 3D rendering or CAD experience (e.g. SolidWorks, KeyShot).
• German language skills.