Social Media Executive

Job Summary: The Social Media Executive is responsible for daily content scheduling, audience interaction, and platform management across all social media channels. This role plays a key part in maintaining an active online presence, fostering engagement, and ensuring timely delivery of content in alignment with ongoing campaigns and brand messaging. Job Responsibilities . Content Scheduling & Publishing Post daily content across all social media platforms (Instagram, Facebook, TikTok, LinkedIn, etc.) according to the content calendar. Coordinate with designers and videographers to ensure timely delivery of required visual assets. Write engaging and brand-appropriate captions and hashtags in English and Arabic. 2. Community Management Monitor and respond to comments, direct messages, and mentions in a professional and timely manner. Escalate sensitive inquiries or customer service concerns to the sales department. Engage with followers and relevant communities to build a positive brand presence. 3. Platform Monitoring & Insights Track key performance metrics (likes, shares, reach, comments, engagement rates) across platforms. Provide regular performance reports to the Social Media Manager with observations and suggestions. Stay up to date with trends, hashtags, and platform updates. 4. Campaign Support Assist in the execution of paid and organic social media campaigns. Support influencer collaborations and user-generated content promotions. Participate in brainstorming sessions for content ideas, seasonal campaigns, and new formats. Education Bachelor’s degree in marketing, Media, Communications, or a related field. Requirements Experience: 1–2 years of experience managing social media platforms, preferably in a brand or agency setting Strong writing and communication skills with attention to tone and detail Familiar with Instagram, Facebook, TikTok, LinkedIn, and platform management tools (e.g., Hootsuite, Buffer, or Meta Business Suite) Basic understanding of social media analytics Creative mindset, team player, and highly organized Basic design or video editing skills (Canva, CapCut, etc.) is a plus. Consistency and timeliness of content posting Engagement rate and follower growth Response time and quality of community management Contribution to campaign success and platform innovation Accuracy and reliability in performance reporting. Excellent communication and relationship-building abilities. Strong multitasking, time management, and problem-solving skills. Detail-oriented Team player with adaptability and stress management. Integrity and confidentiality in handling sensitive information. Proactive approach to process improvement and staying current with Marketing practices.