4h ago
New
USD 150000–170000/yr

Senior Product Manager

(us)RemoteFull-Timesenior
Product ManagementSenior Product Manager
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Quick Summary

Requirements Summary

✅ Remote-First Company✅ Unlimited PTO✅ Flexible & remote location✅ Healthcare Coverage (Medical, Dental,

Technical Tools
Product ManagementSenior Product Manager

About the Role

~3 min read

Reporting to our Chief Product Officer, this Senior Product Manager will be responsible for driving Foodsmart’s member activation. Every outcome we deliver for our members and clients starts with that first visit. You will own the funnel from first outreach to first visit, including the messaging, the channels, and the incentive structure that motivate members to show up. 

Your customers are our members and our clients, who depend on us to turn eligible lives into engaged ones. You’ll lead a cross-functional pod to build out the systems and capabilities to achieve this goal and will work closely with Marketing, Data, and Partnerships to find what moves members from “eligible” to “booked” to “showed up,” and to do it at a cost that scales. This role is ideal for a product manager who is as comfortable in a funnel dashboard and an experiment readout as they are in the details of a text-message delivery issue or a broken scheduling flow. 

Lead the Activation Pod & Funnel

  • Lead a cross-functional pod of Engineering, Design, Data, and Marketing partners with a clear mandate: increase the share of marketable members who complete a first visit
  • Own the Activation roadmap, from discovery through launch and iteration, including improvements and buildouts to key capabilities that drive activation (marketing tooling, sign-up / scheduling optimizations, incentive program structure)
  • Define and track funnel metrics from outreach to first visit (reach, booking, and show rates) by channel, client, and member segment
  • Run a disciplined experimentation program: clear hypotheses, fast readouts, and confident rollouts
  • Drive the incentive structure

  • Shape our member incentive strategy end to end: what we offer, to whom, when, and at what cost
  • Tie incentives to unit economics, including cost per activated member and the downstream impact on visits and client ROI
  • Test and tune incentive design within client, plan, and regulatory constraints
  • Shape Messaging & Channel Strategy
  • Shape messaging and strategy in partnership with marketing across all of our channels (calling, email, SMS, mobile, etc.)
  • Drive the technical enablement (deliverability, consent and opt-in logic, eligibility data, scheduling, and tracking) that lets our strategy evolve quickly
  • Metrics-driven and optimization-minded: you find the biggest drop-off, run the next test, and know signal from noise
  • A strong communicator who knows what will catch the attention of busy members and can clearly explain trade-offs to executives
  • Commercially minded: you understand cost per outcome and can defend an incentive on its return
  • Technical enough to be hands-on: you can read a data table, trace a bug, and talk through a delivery problem with an engineer
  • Empathetic toward members, many of whom are cost-conscious and navigating food insecurity
  • 5+ years of product management experience, ideally in growth, activation, or lifecycle marketing
  • A track record of moving funnel metrics through experimentation
  • Hands-on experience with messaging channels (SMS, email, push) and working knowledge of consent and privacy requirements such as TCPA and HIPAA
  • Strong analytical skills and experience with analytical tooling
  • What We Offer

    ~1 min read

    ✅ Remote-First Company
    ✅ Unlimited PTO
    ✅ Flexible & remote location
    ✅ Healthcare Coverage (Medical, Dental, Vision)
    ✅ 401k & bonus
    ✅ Registered Dietitian Sessions 


    Foodsmart is an Equal Opportunity Employer. It is our firm policy to extend equal employment and advancement opportunity to all applicants and employees without regard to race, color, national origin, citizenship status, religious creed, age, sex (including pregnancy, childbirth, breastfeeding, medical conditions related to pregnancy, childbirth and/or breastfeeding), gender, gender identity and expression, sexual orientation, marital status, disability (physical or mental) and/or a medical condition, genetic information, ancestry, veteran status or service in the uniformed services, and any other characteristic protected by applicable federal, state or local law.

    Location & Eligibility

    Where is the job
    Worldwide
    Fully remote, anywhere in the world
    Who can apply
    Same as job location

    Listing Details

    Posted
    October 7, 2026
    First seen
    October 7, 2026
    Last seen
    October 7, 2026

    Posting Health

    Days active
    0
    Repost count
    0
    Trust Level
    87%
    Scored at
    October 7, 2026

    Signal breakdown

    freshnesssource trustcontent trustemployer trust

    Foodsmart is a telehealth company providing personalized nutrition plans and guidance through registered dietitians, along with tools for meal planning and food delivery, to improve health outcomes.

    Employees
    750
    Founded
    2010
    View company profile
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    Senior Product ManagerUSD 150000–170000