Jr. Digital Marketing Specialist - Strategy Track

 

WebFX is seeking an entry-level candidate for our Marketing team! Our ideal candidate has a bachelor's degree (or will soon have one!), a track record of strong academics, and is excited about all things marketing strategy and analytics. Related experience is awesome to have, but never required - we'll train you on everything you need to know.

 

 

-A Bachelor's Degree: All majors welcome!

-GPA: 3.4 or above

 

-Prior experience working, in any field (for example: a part-time job, summer job, internship, etc)

-Strong verbal and written communication skills

-Customer service experience (in any industry)

-Analytical and research skills

-Digital marketing experience (a bonus!)

-Copywriting for the web experience (a bonus!)

 

-Excel/Google Suite

-Google Analytics

-Basic HTML

 

-You're interested in the web, and like keeping up with new technology

-You're professional, dependable, and self-motivated

-You take pride in your work and always strive for high-quality results

-You work with urgency and enjoy getting things done

-You're proactive when it comes to solving problems

-You're a lifelong learner, and are always looking to stretch and grow your skills

-You love thinking both creatively and analytically, and love using data to make decisions

 

 

 

 

-Create and execute data-driven SEO strategies and optimizations for your clients

-Build and manage PPC (think Google Ads!) campaigns and work to achieve positive results for clients

-Plan content strategy and build outlines for our team of copywriters

-Manage the planning and execution of CRO projects, and recommend CRO best practices for clients

-Plan and execute email marketing campaigns

-Perform light editing in the backend of client websites to correct errors and implement content

 

 

-Analyze campaign performance data (In Google Analytics and RevenueCloudFX) and prepare monthly reports

-Interpret web analytics, demographic data, market research, and buyer behaviors, and update strategies based on findings

 

 

-Conduct industry research such as competitor analysis and keyword research

-Perform A/B, website usability, and conversion rate testing to determine what works best for your client, and provide recommendations accordingly

 

 

-Partner with senior digital marketers on some of our largest client campaigns and accounts

-Occasionally join client meetings alongside senior marketers to report on strategy and results

 

 

-Initial "bootcamp" training program to learn foundational hard skills

-Ongoing advanced training sessions from industry experts as you progress

-Regular team Lunch-and-Learns in our on-site training amenities

 

-All our Jr-level roles represent the first step on an upward promotional path within WebFX

-Merit-based promotions are abundant for new team members who meet or exceed performance metrics

-Regular 1-on-1 check-ins with a manager to support career growth

 

 

-This position is based fully in-office at our riverside campus in Harrisburg, PA, with opportunities for this to evolve as Fxers advance in their career tenure.

 

$47,000 -$50,000 (potentially higher based on work experience)