Content & Marketplace Operations Manager

Execute the content and placement plan across x.la and Xsolla Mall homepage and marketplace surfaces, as directed by Marketing, BD, and Product stakeholders.

Maintain the operational content programming roadmap, translating strategic priorities from Marketing, BD, and Product into actionable live-ops timelines.

Translate launches, campaigns, and partner initiatives into clear marketplace programming for execution.

Ensure alignment with leadership on priorities and trade-offs.

Manage day-to-day live operations across homepage tiles, featured placements, storefronts, and promotional modules.

Maintain content freshness, cadence, and quality across all marketplace surfaces.

Coordinate campaign launches and updates, including scheduling, QA, and go-live execution.

Work with stakeholders on a content calendar, planning out updates over time.

Work closely with Ops and Product teams to execute within existing CMS and tooling constraints.

Manage localization of landing pages and promotional assets with regional teams to ensure accurate and market-relevant content delivery.

Serve as the main point of contact for marketplace content execution requests from Marketing, BD, and other stakeholders.

Consult stakeholders to understand operational objectives, then own prioritization and sequencing of live-ops content.

Proactively flag conflicts, capacity risks, and trade-offs, ensuring leadership alignment.

Provide operational tracking for live content, reporting on immediate performance indicators such as:

CTR and engagement

Platform health (freshness, utilization)

Partner with data and ops teams to ensure content performance dashboards are available and actionable for live-ops decisions.

Implement content and placement optimizations based on performance insights and marketing strategy.

Support experimentation efforts (e.g. placement testing, A/B tests where feasible).

Support x.la’s evolution into a scalable ecosystem of partner, brand, influencer, and creator storefront pages.

Help define templates, repeatable processes, and operating standards to support scale.

Normalize processes across x.la and Xsolla Mall where possible, adapting where necessary.

Provide structured feedback to ops and product teams on tooling gaps and improvement opportunities.

Build up a Content Calendar process to lay out a roadmap for content development

Experience building agentic workflows using tools such as Claude, n8n, or similar platforms.

Familiarity with connecting AI tools to operational systems (CMS, project management, communication platforms) for end-to-end automation.

Track record of reducing manual operational overhead through AI-assisted processes.