Digital Merchandising Operations Coordinator- Hybrid- Journeys

The Digital Merchandising Operations Coordinator supports the day-to-day execution of product content and merchandising operations across the ecommerce ecosystem. This entry-level role is responsible for researching, entering, maintaining, and validating product information to help ensure products are accurately represented and ready for sale online.

A key part of this position includes hands-on product research and manual data entry. The coordinator gathers missing or incomplete product information from approved internal and external sources, updates product attributes and content, and performs quality assurance to maintain accurate and consistent product information.

Reporting to the Sr. Manager of Digital Merchandising, this role partners with Buying & Merchandising, SEO, Ecommerce, Marketing, and Creative teams to support product launches, content updates, and ongoing digital merchandising initiatives.

Product Information & Data Entry

• Research product information using approved resources, including vendor materials, brand websites, product documentation, and internal systems.
• Manually enter and update product information within ecommerce and product management systems, including product names, descriptions, features, materials, colors, sizing, attributes, and other relevant product details.
• Review incoming product information for completeness and identify missing, inconsistent, or inaccurate data requiring additional research or follow-up.
• Maintain accurate product attributes and categorization to support filtering, navigation, on-site search, SEO, and product discoverability.
• Perform routine product data maintenance and corrections as product information changes or additional information becomes available.
• Execute bulk product updates using spreadsheets, CSV files, feeds, and ecommerce platform tools.
• Utilize AI-assisted tools to support product content creation and enrichment while reviewing output for accuracy, consistency, and adherence to brand standards.

Product Setup & Digital Merchandising Operations

• Support product setup and launch readiness, including SKU configuration, confirming pricing, imagery, descriptions, attributes, categorization, and promotional information.
• Maintain and update product listings, categories, collections, and other merchandising content within the ecommerce platform.
• Coordinate product content and merchandising requests to help ensure products are complete and available online according to established timelines.
• Support ongoing updates to product attributes, categorization, on-site search, filtering, and navigation.

Quality Assurance

• Perform detailed QA of product information and product detail pages to verify accuracy and completeness.
• Conduct routine site audits to identify missing product information, incorrect attributes, pricing discrepancies, missing imagery, broken links, categorization issues, and other customer-facing errors.
• Research and correct product data discrepancies when possible and escalate issues requiring additional support.
• Perform QA before product launches, promotions, and seasonal updates.

Workflow & Cross-Functional Coordination

• Partner with Buying & Merchandising to obtain or clarify product information needed for online product setup.
• Collaborate with SEO, Ecommerce, Marketing, and Creative teams to support product content and digital merchandising initiatives.
• Track assigned projects and product setup tasks using established workflow management systems.
• Maintain process documentation and support ongoing improvements to digital merchandising workflows.
• Communicate product information gaps, dependencies, and issues to appropriate team members to help maintain launch timelines.

Education

• Bachelor's degree in Marketing, Business, Merchandising, Retail, Ecommerce, Information Systems, or a related field preferred but not required.

Experience

• Entry-level position; internship or prior experience in retail, ecommerce, digital merchandising, product content, data entry, or a related field preferred.
• Experience researching, entering, or maintaining detailed information in a database, content management system, or similar platform is a plus.
• Experience with ecommerce platforms, Product Information Management (PIM) systems, or workflow management tools preferred but not required.

Technical Skills

• Intermediate proficiency in Microsoft Excel or Google Sheets.
• Strong internet and product research skills with the ability to validate information across multiple sources.
• Comfortable working with high volumes of detailed product information and manual data entry.
• Familiarity with ecommerce platforms such as Salesforce Commerce Cloud, Shopify, Adobe Commerce, or similar is a plus.
• Familiarity with Product Information Management (PIM) systems preferred.
• Comfort working with structured product data, spreadsheets, CSV files, and bulk uploads.
• Familiarity with workflow management tools such as Jira, Asana, Monday.com, Airtable, or similar preferred.
• Basic understanding of SEO and on-site search principles preferred.
• Basic HTML/CSS knowledge is a plus.
• Experience with AI-assisted content or productivity tools is a plus.
• Experience with reporting dashboards such as Power BI, Tableau, or Looker Studio is a plus.

Core Competencies

• Attention to Detail - Maintains a high level of accuracy when researching, entering, reviewing, and updating product information.
• Research & Resourcefulness - Locates, compares, and validates product information using approved resources.
• Technical Aptitude - Comfortable learning and working across product data systems, ecommerce platforms, spreadsheets, and digital tools.
• Organization - Effectively manages a high volume of products, requests, and deadlines.
• Problem Solving - Identifies inconsistencies and missing information and takes appropriate steps to research, correct, or escalate issues.
• Communication & Collaboration - Works effectively with cross-functional partners to obtain information and complete product setup.
• Adaptability - Comfortable working in a fast-paced ecommerce environment where priorities and product information can change.

• Day-one medical, dental, and vision coverage
• Day-one 401(k) eligibility with company match and rollover options for existing retirement accounts
• 40% employee discount across all Genesco-owned brands and retail concepts
• Paid time off
• Nine paid holidays plus one floating holiday
• Life and disability insurance
• Flexible spending and health savings account options
• Employee Assistance Program (EAP)

#Hybrid 

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