Data Centers Field Marketing Specialist – EMEA

• Field activation: develop and execute field marketing strategies that align with overall business objectives. Collaborate with sales teams to identify target markets and create tailored marketing programs.
• Campaign execution: support the execution of EMEA Data Center marketing campaigns in partnership with the global data center marketing team to ensure effective execution.
• Event marketing & execution: coordinating EMEA trade shows, conferences and customer events, covering attendee targeting, invitations and registrations, booth requirements, meetings, badges, accommodation, hospitality and on-site support for selected strategic events.
• Sales enablement: equip Sales teams with relevant marketing and event materials, customer-facing content, attendee and meeting information, social media assets and lead-capture guidance to maximize customer engagement.
• Lead management & Sales follow-up: coordinate the capture, validation, qualification and CRM upload of marketing and event leads, ensure appropriate Sales ownership and track follow-up to help turn engagement into business opportunities.
• Agency, vendor & budget coordination: manage day-to-day execution with agencies, event organizers and suppliers, including briefs, timelines, approvals, purchase orders, payments and reconciliations.
• Marketing performance: maintain campaign and event reports and dashboards (bowler), monitor engagement and lead progression, and provide insights that help improve future marketing activities.
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• Previous experience in digital marketing, campaign execution, events or marketing communications.
• Proven track record of independently planning, managing, and executing large-scale events, trade shows, conferences, and customer engagement activities, including vendor coordination, budget ownership, logistics management, and on-site delivery.
• Experience executing integrated marketing activities across digital, social media, content and events.
• Strong project management and organizational skills, with the ability to manage multiple initiatives and deadlines simultaneously.
• Experience working with Sales teams and an understanding of lead generation and follow-up.
• Experience coordinating agencies, vendors, event organizers and other external partners.
• Experience with CRM, marketing automation, event lead-capture, social media management or reporting platforms is an advantage.
• Proactive, hands-on and results-oriented with a strong sense of ownership.
• Highly organized and detail-oriented, with the ability to turn plans into action.
• Fluent in English language
• Willingness to travel across EMEA for key events and customer activities.

• University degree or equivalent experience in Marketing, Communications, Business Administration or a related field.
• Experience within a B2B marketing environment.
• Fluency in another European languages

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