Regional Sales Manager

OmniMetrix created the first wireless monitor for on-site power generation in 1998 and has led the remote monitoring industry ever since. Our brand-agnostic monitoring and control solutions work with virtually any generator or control panel, giving facility operators, generator dealers, and service organizations 24/7 visibility into the equipment that keeps critical sites running. Through our OmniView platform, customers confirm test runs, receive real-time alarms, start and stop generators remotely, and pull run reports for compliance — helping eliminate 95% of “fail to start” situations.

OmniMetrix monitors thousands of assets at cell towers, hospitals, retail, public transportation systems, and federal, state, and municipal facilities. We are growing our sales team to support our continued expansion.

We are seeking a seasoned Regional Sales Manager with deep roots in the power generation industry to drive growth of OmniMetrix generator monitoring hardware and recurring data and monitoring services across the Northeast. This is a hunter-and-farmer role for someone who already knows the region's generator dealers, distributors, service companies, and end users — and who can speak credibly about generator controls, transfer switches, and maintenance practices with technicians and executives alike.

You will own the territory: building and executing the regional sales plan, expanding our dealer and distributor channel, winning direct national and enterprise accounts, and growing the recurring monitoring revenue that is central to our business.

• →Own and grow sales of OmniMetrix generator monitoring hardware, recurring monitoring subscriptions, and data services across the Northeast territory, meeting or exceeding quarterly and annual revenue targets.
• →Recruit, onboard, and develop generator dealers, distributors, and service organizations as OmniMetrix channel partners; drive partner attach rates on new generator sales and the installed base.
• →Prospect and close Consumer & Industrial direct opportunities with end users operating critical standby power, including healthcare, retail, telecom, water/wastewater, government, education, and multi-site commercial facilities.
• →Build relationships with generator OEM sales and service teams, consulting and specifying engineers, electrical contractors, and facility managers to get OmniMetrix monitoring written into specifications and service agreements.
• →Grow recurring revenue by expanding monitored assets within existing accounts, driving renewals, and converting competitive and legacy monitoring installations.
• →Conduct technical sales presentations, OmniView platform demonstrations, and site visits; translate generator controller, ATS, and compliance requirements (e.g., NFPA 110 testing and reporting) into clear customer value.
• →Develop and execute a territory sales plan, quota, and target account plans; forecast, prepare, and manage the regional sales budget; maintain an accurate pipeline and forecast in the CRM, and report on activity, wins, and market trends.
• →Partner with customer support, engineering, and marketing to ensure smooth installations and activations, provide product feedback from the field, and support regional trade shows and industry events.
• →Monitor competitor offerings, pricing, and market developments in the Northeast and share insights with leadership.

• 10+ years of experience in the power generation industry, with at least 5 years in a B2B sales role selling generators, generator controls, transfer switches, or related products and services.
• Established network of generator dealers, distributors, OEM representatives, and service organizations in the Northeast US.
• Strong working knowledge of standby generator systems, including controllers, automatic transfer switches, maintenance and testing practices, and common failure modes.
• Proven track record of meeting or exceeding sales quotas and building a channel from the ground up.
• Ability to sell both hardware and recurring subscription or data services, and to articulate ROI to technical and executive audiences.
• Excellent communication, presentation, and negotiation skills.
• Experience with technology and/or wireless data communications.
• Proficiency with CRM tools (e.g., Salesforce or HubSpot) and Microsoft Office.
• Willingness to travel domestically 30%–50%; valid driver's license and clean driving record.
• Four-year college degree, or 5+ years of equivalent experience.

• Prior experience with a generator OEM, generator dealer, or power systems distributor.
• Experience selling remote monitoring, IoT, telematics, or SaaS solutions.
• Familiarity with Modbus and other controller communication protocols, as well as the major generator and controller brands.
• Understanding of NFPA 110, Joint Commission, and other codes governing emergency power in healthcare and critical facilities.
• Relationships with national accounts, facility management firms, or specifying engineers in the region.
• Technical background and knowledge of generator operations.
• High energy and hungry to succeed in a dynamic, growing company
• A high level of self-confidence and enjoyment of challenges
• Responsible, ethical, and trustworthy
• Results-oriented
• A high level of self-awareness and emotional intelligence; good with people
• Highly organized, detail-oriented, and self-disciplined
• Adaptable
• A strong work ethic and the ability to operate independently in a field-based territory