Business Development (Sales) Executive

Business Development (Sales) Executive 

Hearst Media Production Group (HMPG) is seeking a Business Development Executive with extensive national sales experience developing content-driven digital and media content partnerships and sponsorships for family-friendly brands/advertisers, non-profits, and foundations.  This individual must establish and maintain senior-level relationships to develop and pitch unique multi-platform branded content programs, ultimately closing and negotiating long-term partnership agreements. 

The ideal candidate can leverage and create successful relationships with Executives at Fortune 500 companies, media and digital agencies, privately held brand advertisers, and non-profit and foundations executives and boards.  This individual has sales experience pitching and negotiating national media/sponsorship contracts and a passion for creating original, unscripted programming across YouTube, linear, streaming, and other digital channels. The position includes a base salary and commission structure.

This position reports to the National Sales Manager and is in office four (4) days a week at our Hearst office located in Glendale, CA.

Responsibilities

• Proactively identify, research, and pitch new sales prospects for original, brand-funded content with a heavy emphasis on YouTube, plus linear, streaming,  and other our family-friendly programming blocks on ABC, CBS, NBC, The CW, Telemundo, and other media and digital/social outlets

• Support creation and present strategic, unscripted concepts for existing content franchises and new, original series to multiple stakeholder groups that meet a client’s business objectives

• Navigate complex client organizational environments to pitch and close long-term sponsorships and content production partnerships, including contract negotiation and renewal efforts

• Collaborate with the production team and key internal stakeholders to successfully transition closed deals to activation

Qualifications

• 8+ years of relevant business development and sales experience with a demonstrated ability to achieve sales targets

• Digital agency, media company or branded content studio experience required

• Deep understanding of the digital video landscape and analytics, and familiarity with audience data as measured across different media including linear TV, streaming, and social media platforms

• Possess a network of contacts with prospective clients of varying sizes, and most importantly, the drive to identify and develop new relationships 

• Strong business development skills including outbound prospecting, brand research, and cold outreach, presentation development, proposal writing, and experience presenting to C-level executives

• Extensive experience in structuring and negotiating branded content contractual arrangements, focused on production, sponsorship, and distribution

• Must be conversant with prevailing legal structures and provisions found in media and production contracts and skilled at working with attorneys to shepherd agreements through legal review

• Ability to succeed in a cross-functional, fast-paced working environment using clear and effective written and verbal communication

• Familiarity with project finance, including navigating detailed internal and client-facing production budgets

• Willingness to travel for client pitches and meetings

• Proficient in Salesforce

• Receptive to learning new, other tools/software that support the sales process (e.g., Winmo, Monday.com, etc.)

Education

• Related experience and/or training considered as well as a combination of education and experience

• HMPG is a proud supporter of military veterans. Related military training and experience will be considered

The estimated base salary range for this role is between $125,000 and $150,000.  The actual base pay offered is dependent upon many factors, such as transferable skills, work experience, business needs, market demands and conditions, including geographic location where the work will be performed, and other factors permitted by law.  The base pay range is subject to change and may be modified in the future.

Values in Action

At Hearst Television we tell stories every day. Stories about people of all cultures, backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization as diverse and varied as the audience we reach, ensuring that the content we create is more compassionate, and more representative of the communities we serve.

Benefits

Hearst Television's benefit programs are modern, flexible and designed to focus on you. As a Hearst Television employee, you and your spouse or partner or dependents would have access to the following benefits.

• Medical | Dental | Vision

• 401(k) matching

• Emotional Wellness Support

• Paid Time Off

• Paid Parental Leave

• LGBTQ+ Health Services

• Additional benefits to meet your and your family's needs

About Company

Hearst Media Production Group (HMPG), a business unit of Hearst Television, is an independent producer and distributor of original programming for TV stations, broadcast and cable networks and streaming services. HMPG produces hundreds of hours of Emmy® Award-winning programming annually across linear, streaming, digital and social media platforms for domestic and international distribution in 100 countries. Its popular weekly educational/informational (E/I) programming blocks air weekends nationwide including “Weekend Adventure,” on ABC stations; “CBS WKND,” on the CBS Network; “The More You Know,” on the NBC Network; “One Magnificent Morning,” on the CW Network; “Mi Telemundo” on the Telemundo Network and “Go Time” on independent stations. HMPG also produces and/or distributes a diverse slate of other programming and content including the company’s dedicated FAST channels Xplore, The Jack Hanna Channel, Rovr Pets, and Lucky Dog Channel, available on some of the most popular smart TVs and streaming platforms. HMPG has offices in New York, Los Angeles, and Charlotte. HMPG is represented by United Talent Agency.