Community Management Associate

The  Wikimedia Foundation seeks a Community Management Associate to engage and grow online communities, develop tone-of-voice guidelines, identify real-time cultural moments, and help build a Gen Z-focused social media presence for Wikipedia and broader visibility for the Wikimedia Foundation.

This position sits on the Social Team within the Foundation's External Communications department. You will play a key role in shaping our community management approach, bringing energy, creativity, and curiosity to how Wikipedia and the Wikimedia Foundation shows up across social media. From helping to develop tone-of-voice guidelines to identifying real-time cultural moments to respond to, and  helping us tell the stories of our global volunteer community, this role will help build stronger bridges between Wikipedia, the Wikimedia Foundation, and global audiences.

This is a full-time, hands-on, fast-moving role — perfect for someone who thrives on social media trends, loves connecting with online communities,and is eager to experiment and iterate.

Ideally you are: 

• Deeply embedded in digital culture, trends, and the tone of different short-form video platforms (especially TikTok, Instagram, and YouTube Shorts).
• A strong communicator with core experience writing and editing social comment copy in a consistent, brand-aligned voice.
• A connector who enjoys engaging with online communities and has a genuine curiosity about people and their stories.
• A detail-oriented and collaborative teammate who can juggle multiple priorities and meet deadlines in a fast-paced environment.
• A data-aware experimenter who uses analytics and insights to inform and evolve social strategy.

With guidance from the Senior Manager, Social Platforms and other senior members of the Social team, you are accountable for:

• Helping to develop and document a community management playbook for Wikipedia and the Wikimedia Foundation.
• Experimenting with and evolving each brand’s social tone of voice that resonates with global audiences, in partnership with broader Communications teams.
• Proactively identify and act on engagement opportunities to connect with new or underrepresented audiences.
• Surfacing and amplifying community stories, milestones, and impact moments that showcase the breadth and diversity of the volunteer communities that contribute to Wikipedia and wider Wikimedia projects.

• Staying current with social media platform innovations, new features, and emerging trends that can enhance Wikimedia and the Wikimedia Foundation’s reach.
• Recommending and testing community management and social listening tools to improve responsiveness and scalability.

• Assisting with tracking and reporting on engagement performance, community sentiment, and  emerging discussion on social media platforms.
• Contributing to experimentation and reporting — tracking which community management tactics resonate and helping shape a data-informed approach to growth.

• +2 years of experience in community management across social media platforms.
• Strong understanding of social media platform dynamics and how to craft messaging that performs on each (TikTok, Instagram Reels, YouTube Shorts).
• Demonstrated ability to engage authentically with online communities and manage multiple accounts or brands. Has experience using social listening tools to keep track of community conversations. 
• Excellent written and verbal communication skills and experience developing a unique tone of voice for brands on social media.
• Sound editorial judgement, including the ability to recognize when to escalate issues or disengage rather than respond.
• Cultural awareness and sensitivity to how community engagement efforts may be received across different regions and languages.
• Comfortable working cross-functionally with distributed, remote teams across time zones and geographies.

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• Curiosity and enthusiasm for the Wikimedia mission and free knowledge.
• Flexibility and resilience — comfortable working in an evolving environment.
• Openness to experimentation and learning from results.
• A collaborative spirit and commitment to working across diverse teams.
• A sense of humor and a genuine love of the internet.
• Ability to thrive in a fast-paced, dynamic environment, and comfortable with ambiguity.

The Wikimedia Foundation is the nonprofit organization that operates Wikipedia and the other Wikimedia free knowledge projects. Our vision is a world in which every single human can freely share in the sum of all knowledge. We believe that everyone has the potential to contribute something to our shared knowledge, and that everyone should be able to access that knowledge freely. We host Wikipedia and the Wikimedia projects, build software experiences for reading, contributing, and sharing Wikimedia content, support the volunteer communities and partners who make Wikimedia possible, and advocate for policies that enable Wikimedia and free knowledge to thrive. 

The Wikimedia Foundation is a charitable, not-for-profit organization that relies on donations. We receive donations from millions of individuals around the world, with an average donation of about $15. We also receive donations through institutional grants and gifts. The Wikimedia Foundation is a United States 501(c)(3) tax-exempt organization with offices in San Francisco, California, USA.

As an equal opportunity employer, the Wikimedia Foundation values having a diverse workforce and continuously strives to maintain an inclusive and equitable workplace. We encourage people with a diverse range of backgrounds to apply. We do not discriminate against any person based upon their race, traits historically associated with race, religion, color, national origin, sex, pregnancy or related medical conditions, parental status, sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, or any other legally protected characteristics.

The Wikimedia Foundation is a remote-first organization with staff members including contractors based 40+ countries*. Salaries at the Wikimedia Foundation are set in a way that is competitive, equitable, and consistent with our values and culture. The anticipated annual pay range of this position for applicants based within the United States is US$62,074 to US$93,077 with multiple individualized factors, including cost of living in the location, being the determinants of the offered pay. For applicants located outside of the US, the pay range will be adjusted to the country of hire. We neither ask for nor take into consideration the salary history of applicants. The compensation for a successful applicant will be based on their skills, experience and location.