Commercial Analyst, Fresh Delivery

Since its founding in 1937, Krispy Kreme’s focus has remained the same - making fresh doughnuts using our founder’s original recipe. The brand’s iconic Hot Light lets consumers know when doughnuts are being made in the shop so they can stop in and enjoy them hot, right off the line.

We’re looking for a sharp, curious, commercially minded analyst to join our team. This isn’t a back-office data role — it’s a seat at the table. You’ll work at the intersection of sales, demand planning and commercial strategy, turning complex data into clear recommendations and following them all the way through to execution. If you’re the kind of person who hunts things down, asks the next question and isn’t satisfied until the insight is in someone’s hands, this role was built for you.

Commercial and Sales Performance

• →Review sales performance at both macro and micro level — identifying under-performing segments and doors, pinpointing the root causes, and driving a clear improvement plan.
• →Monitor total portfolio performance and key segments; build weekly and monthly scorecards drawing from multiple data sources including Circana/IRI, Luminate, Retail Link and OAC.
• →Analyse pricing and trade promotion performance to assess ROI and inform future programme decisions.
• →Ability to set up and analyze tests (identify test/control markets, key KPIs, etc.)
• →Develop a solid understanding of how our commercial sales function operates — from how we go to market through to how performance is tracked and rewarded — so your analysis is always grounded in commercial reality.

Essential

• 3+ years of experience in a commercial analyst, sales analyst or similar role within a consumer goods or retail environment.
• A solid grounding in sales or a commercial sales function — you understand how sales organisations work and what drives performance.
• Detailed knowledge of Power BI and building dashboards from scratch to help improve performance understanding and navigating existing reports to extract meaningful insight.
• Strong data skills: experienced in consolidating and cleansing large datasets and making them work harder.
• Proven ability to go beyond the numbers — turning analysis into clear recommendations and seeing them through cross-functionally.
• Experience with retail data platforms such as Circana/IRI, Luminate, Retail Link or similar.
• Bachelor’s degree in Business, Statistics, Marketing or a related field.

At Krispy Kreme, we believe that your originality sweetens our recipe. We value the diverse ingredients of the ethnicity, national origin, race, age, sex, gender, intersex, or veteran status of every individual. We strive for an inclusive culture that allows each of our peeps to bring their bold authentic self to work regardless of their religion, gender identity & expression, sexual orientation, or disability. 

Headquartered in Charlotte, N.C., Krispy Kreme is one of the most beloved and well-known sweet treat brands in the world. Our iconic Original Glazed® doughnut is universally recognized for its hot-off-the-line, melt-in-your-mouth experience. Krispy Kreme operates in more than 35 countries through its unique network of fresh doughnut shops, partnerships with leading retailers, and a rapidly growing Ecommerce and delivery business with more than 14,000 fresh points of access. Our purpose of touching and enhancing lives through the joy that is Krispy Kreme guides how we operate every day and is reflected in the love we have for our people, our communities and the planet. Connect with Krispy Kreme Doughnuts at www.KrispyKreme.com, or on one of its many social media channels, including www.Facebook.com/KrispyKreme and www.Twitter.com/KrispyKreme.