Regional Sales Manager - Grocery
Quick Summary
About Liquid I.V. This job description indicates in general the nature and levels of work, knowledge, skills, abilities and other essential functions expected of the role. It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required.
The successful candidate will have the following qualifications: BA in business, marketing or related field required . 3-5 years experience working in sales in food or beverage . CPG & Grocery experience preferred.
About Liquid I.V.
This job description indicates in general the nature and levels of work, knowledge, skills, abilities and other essential functions expected of the role. It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required. It is not intended to limit or in any way modify the right of any supervisor to assign, direct, and control the work of employees under his/her supervision. Ability to competently perform all the essential duties of the position, with or without reasonable accommodation, demonstrated commitment to the company’s mission, and the ability to work productively as a member of a team or work group are basic requirements of all positions at Liquid I.V.
We are committed to building an inclusive culture of belonging that not only embraces the diversity of our people but also reflects the diversity of the communities in which we work and the customers we serve. We know that the happiest and highest performing teams include people with diverse perspectives that encourage new ways of solving problems, so we strive to attract and develop talent from all backgrounds and create workplaces where everyone feels seen, heard, and empowered to bring their full, authentic selves to work.
Liquid I.V. is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected veteran status, or any other characteristic protected by applicable federal, state, or local law.
About our Team:
We are a world-class team of innovators and passionate change-makers, looking to develop transformative hydration solutions and make a meaningful impact on the world around us.
At Liquid I.V., we are committed to building an inclusive culture of belonging that not only embraces the diversity of our people but also reflects the diversity of the communities in which we work and the customers we serve.
Our team members enjoy a flexible and inclusive working environment, a highly collaborative and innovation-forward culture, generous benefits and perks that empower employees to champion their wellbeing every day, as well as an infinite supply of Liquid I.V. for extraordinary hydration.
About the role:
The Regional Sales Manager will be an active member of the LIV Sales team, reporting to the Team Lead of the Food & Drug Channel. This role will be responsible for building and executing strategic sales plans for Regional Grocery Accounts. This includes identifying opportunities in the marketplace, creating presentations and promotional plans, presenting to buyers and providing LIV Sales leadership with analytical insight and recommendations to scale. The role will need to identify and execute display opportunities in order to drive sales volumes. This role will be responsible for forecasting and budgets in the assigned accounts. The ideal candidate is a “natural salesperson”, highly analytical, results driven and eager to work in a growing, fast-paced company.
Account this role would be responsible for:
WinCo, Stater Brothers, Smart & Final, Raley's, Brookshire Brothers, Basha's, URM, Affiliated Foods, Bi-Mart, Fareway Wholesale Grocery, Certco and Marc’s Stores
*Account list is subject to change. Potential to add in UNFI Conventional HQ Call to responsibilities 3-6 months into employment
Functions and duties of this role include, but not limited to:
Functions and duties of this role include, but not limited to:
- Develop and execute strategic FDM plans to achieve sales targets and expand our customer base
- Present to and work directly with buyers to understand their business needs and objectives
- Manage trade spend budget for regional accounts
- Manage relationship with the broker, leveraging their longstanding relationships with retailers and working with their Sales Managers to develop tactical in-store marketing plans
- Understand category-specific landscapes and trends to help us prepare
- Identify and execute display opportunities in order to drive sales volumes.
- Work with Team Lead and Ops Team forecasting sales volumes.
Qualifications:
The successful candidate will have the following qualifications:
- BA in business, marketing or related field required.
- 3-5 years experience working in sales in food or beverage. CPG & Grocery experience preferred.
- Proven ability to articulate the distinct aspects of products within the consumer- packaged goods industry
- Demonstrable experience developing client-focused, differentiated, and achievable solutions
- Ability to adapt to a fast-paced entrepreneurial environment
- Experience using MS Office including Excel, Outlook, PowerPoint, Word. TPM Software Experience is a plus (MODUS)
What We Give:
- 100% company-paid medical, dental and vision insurance for employees (PPO, HMO and Kaiser options).
- A 401k plan with company match, short and long-term disability coverage.
- A generous PTO and sick policy that includes 13+ paid annual holidays.
- Wellness classes (fitness, mental health, nutrition, finance, etc.).
- An Employee Assistance Program, including membership for guided meditation for all employees.
- Monthly tech and wellness reimbursement.
- An infinite supply of Liquid I.V. for endless hydration!
Work Environment:
- This role is HYBRID (El Segundo, CA). Candidates must be authorized to work in the United States without sponsorship.
The compensation band for this position is 103,100k - 154,700k annually. The exact salary is determined by various factors including experience, skills, education, geographic location, internal company equity, and budget. The listed range is applicable only to the annual base salary and does not include additional perks, benefits, or applicable bonus eligibility comprising the total compensation package.
This job description indicates in general the nature and levels of work, knowledge, skills, abilities and other essential functions expected of the role. It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required. It is not intended to limit or in any way modify the right of any supervisor to assign, direct, and control the work of employees under his/her supervision. Ability to competently perform all the essential duties of the position, with or without reasonable accommodation, demonstrated commitment to the company’s mission, and the ability to work productively as a member of a team or work group are basic requirements of all positions at Liquid I.V.
We are committed to building an inclusive culture of belonging that not only embraces the diversity of our people but also reflects the diversity of the communities in which we work and the customers we serve. We know that the happiest and highest performing teams include people with diverse perspectives that encourage new ways of solving problems, so we strive to attract and develop talent from all backgrounds and create workplaces where everyone feels seen, heard, and empowered to bring their full, authentic selves to work.
Liquid I.V. is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected veteran status, or any other characteristic protected by applicable federal, state, or local law.
You can find the Unilever privacy note here
Location & Eligibility
Listing Details
- Posted
- May 11, 2026
- First seen
- May 11, 2026
- Last seen
- May 12, 2026
Posting Health
- Days active
- 0
- Repost count
- 0
- Trust Level
- 60%
- Scored at
- May 11, 2026
Signal breakdown
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