Sales Representative

The Louisiana Lottery Corporation (LLC) will hire a Sales Representative to maintain a route in New Orleans and surrounding areas.  The sales team consists of highly motivated and innovative individuals who are encouraged to use their skills and knowledge to assist the LLC meet its goals while maintaining LLC and industry standards.

Through direct contact the sales representatives markets the Lottery product line to retail outlets in an assigned geographical territory. Responsibilities include sales activity, vendor and public relations, and sales consultation activities with a focus on maximizing revenue.

• →Monitors sales activity and lottery product distribution for defined territory on a daily basis.
• →Defines sales goals and initiatives for individual retailer accounts.
• →Analyzes data to plan, prioritize and execute sales activities. This includes determining frequency of retailer visits based on evaluation of goals and initiatives defined for each individual retailer.
• →Works with Sales Support staff and retailers (store managers, store clerks), to appropriately merchandise Lottery products in order to maximize sales activities.
• →Ensures that Corporate marketing directives, initiatives and programs are effectively rolled-out and implemented within the assigned territory.
• →Develops and executes sales promotions with individual retail outlets in order to accomplish defined sales goals.
• →Maintains familiarity with vendor applications to effectively interpret sales reports, sales representative (SR) applications, and functional reports.
• →Maintains daily notes regarding anomalies during retailer visits.
• →Utilizes internal resources to maintain/improve the quality, timeliness, sales volume and scope of services in assigned territory.
• →Provides training to retailers (store managers, clerks, other staff) on equipment usage, product information, and techniques for maximizing sales opportunities.
• →Works with Lottery personnel to complete tasks associated with retailer licensing, licensing renewals and ADA compliance.
• →Identifies potential new retail outlets and uses Business Development techniques to create an action plan for retailer recruitment.
• →Uses technology provided by LLC efficiently.
• →Remains current on products, regional activities, and industry trends.
• →Performs other duties within the scope of job assignments as required or requested by management.