VP, Growth & Sales Enablement

• Run new-logo pipeline management with the SVP, Business Development, including the evolution of our existing target list, outbound sequencing, outreach content, cadence and networking.
• Carry and deliver a personal prospecting and net new revenue number. The role is part of the wider growth team, but also functions as an independent lead generator.
• Enhance and expand our existing partner channel to feed top-of-funnel, beginning with adtech and private equity where the single firm relationship opens access to multiple opportunities.
• Own the referral program end-to-end: partner roster, working with marketing on necessary enablement materials, partner briefings, platform demos, tracking, attribution, payouts and reporting.
• Qualify and disqualify opportunities against our ideal client profile before they consume pitch resources.
• Run win/loss analysis to gain learnings, including documented loss reasons on every pursuit and win reasons.
• Partner with the CFO and senior Growth team on pricing, packaging and compensation proposals.

• Diversify lead sources and make it measurable, continuing to reduce reliance on referrals while growing the absolute pipeline.
• Represent Mile Marker at prospecting events, industry conferences, portfolio roundtables and CMO forums, and be accountable for the opportunities they source, as needed.
• Manage the sales cycle through a stage by stage conversion process, flag stalled opportunities before they are lost, and report pipeline coverage and cost per pitch to the ELT and board, as necessary.
• Work with marketing and subject matter experts to secure and deploy expertise and thought leadership across media, creative, data and measurement for every prospect.
• Partner with EVP, SVP and Marketing to maintain core assets: RFI/RFP library, credentials, pitch-ready case studies, vertical one-pagers, partner co-branded materials and platform demos.
• Use Salesforce as the single source of truth for pipeline, activity and pitch history.

• Manage, coach and hold accountable junior members of the growth team to support systematized outbound efforts.
• Influence other Milers to instill a growth mindset, so everyone is thinking about demand, creation, not only how to respond to it.
• Publish and enforce a stage-ownership model so accountability for each pursuit is visible internally and to the board on a bi-weekly basis.
• Partner with Client Solutions, Marketing Sciences, Engineering and the creative COE to assemble the right approach to hunting in packs, and with Marketing on positioning, proof and product narrative.
• Represent the revenue generation approach to the executive leadership team and, when asked, to the board.

• Deliver a net-new logo revenue number in first-year net agency revenue, with an uncapped upside above target.
• Grow a qualified pipeline while continuing the momentum we have in lead diversification.
• Produce partner-sourced pipeline and closed revenue from a channel program built from a standing start.
• Improve pipeline coverage, stage conversion and cycle time, and work with reduce cost per pitch.
• Work with other growth resources and marketing sciences to sell offline insert media and measurement and technology as a standalone wedge.

• 12+ years in growth, business development or enterprise sales, with at least 5 years leading a selling team.
• A named track record of personally sourcing and closing agency or marketing-services engagements at $1M+ in annual net revenue from self-generated pipeline.
• Proven ability to build a prospect/target list from scratch and personally manage the full nurture cycle — from cold outreach through mid-funnel advancement to closed-won — not solely closing warm or referral-sourced opportunities.
• 5+ years personally carrying an individual sales quota, with a demonstrated track record of attainment.
• Demonstrated experience building an outbound or channel track rather than operating inside one, with from/to view of the pipeline it produced.
• Experience developing a multi-account channel where one relationship yields several clients.
• Experience in a media agency, marketing-services firm, measurement or ad-tech vendor, or PE-adjacent growth advisory. Agency-side experience preferred but not required.
• Exceptional written and verbal communication, with the ability to hold a room of senior executives and to write outreach that gets answered.
• Comfort in gray areas; able to sell a differentiated but still maturing technology proposition.
• Analytical fluency with pipeline data and SalesForce; able to diagnose where a funnel is failing rather than only report that it is.
• Experience with outbound sales engagement/sequencing tools (e.g., Outreach, Salesloft,
• Apollo).
• Experience selling to and navigating multi-stakeholder enterprise buying committees.
• Ability to build genuine internal relationships across a matrixed organization.
• A high level of personal accountability and the ability to drive results with limited supervision.
• A strategic thinker who can balance long-term channel building with short-term revenue delivery.
• Willingness to be measured monthly in front of leadership and board on pipeline created and revenue booked.

The pay range for this role is:

$125,000 - $150,000 base salary plus commission