Sales Coordinator - 21453

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• Customer Onboarding Workflows: Manage administrative onboarding sequences for newly closed accounts.

• Cross-Functional Collaboration: Partner with the operations team to finalize product specifications/freight logistics, and coordinate with the design team to ensure artwork sign-offs stay on schedule.

• Written Communication Excellence: Exceptional written English skills, with the ability to draft professional, articulate correspondence for discerning Australian business owners and brand founders.

• CRM Proficiency: Direct hands-on experience managing CRM pipelines, tasks, filtered views, and deal stages (experience with HubSpot is strongly preferred).

• Systematic Organization & Follow-Through: Meticulous attention to detail and daily consistency in tracking multi-variable schedules and task lists.

• Executive Presence & Assertiveness: Comfortable proactively communicating with internal leadership to resolve pipeline bottlenecks and keep deals moving forward.

• Time Zone Alignment: Full daily availability to work standard business hours aligned with Adelaide, Australia (ACST) time.

• Background in B2B sales support, sales operations, SDR/BDR functions, or account coordination.

• Prior experience or familiarity with the FMCG, food/beverage manufacturing, specialty coffee, or contract packaging sectors.

To ensure role clarity, this position focuses purely on pipeline momentum and execution velocity. The Sales Coordinator does not:

• Set or negotiate commercial pricing, margins, or discount structures.

• Lead discovery calls or negotiate terms directly with prospects.

• Commit the company to production lead times, minimum order volumes, or contractual terms.

• Contact existing major strategic accounts without explicit executive direction.

• Qualified CEO Meetings Booked: Consistently driving qualified meetings into the CEO’s calendar (Primary KPI).

• Active Pipeline Integrity: Maintaining 100% of live deals with a dated next step and zero unaddressed deals sitting stale for 14+ days.

• Executive Bottleneck Resolution: Zero pipeline deals waiting on CEO input for more than 3 business days.

• Target List Expansion: Consistently adding qualified target roasters and brand leads to the CRM pipeline each week.