Sales Operations Manager (SDR)

• Partner with global SDR leaders to define and run the operating model: processes, territories and handoffs, and the weekly, monthly, and quarterly cadences that keep the team on track.

• Work with Sales Leadership, Marketing, Sales Enablement, and Finance to keep lead management and pipeline definitions aligned end to end.

• Own the end-to-end SDR process, from prospecting and outreach to qualification and handoff to Account Executives, and keep it documented in clear playbooks that are consistent across regions.

• Own the prospecting process: ICP and account prioritisation, signal-based targeting, and outbound cadences.

• Own the qualification methodology: lead and opportunity definitions, qualification criteria, stage and disqualification logic, and acceptance standards for handoffs, and evolve them as our go-to-market changes.

• Own the inbound lead process: capture, routing, speed-to-lead standards, follow-up expectations, ownership rules, and the handoff between Marketing and SDRs.

• Roll out process changes with SDR leaders and Enablement, and make sure they are adopted and followed.

• Own the Rules of Engagement for outbound and inbound, including account ownership between regional and global accounts, so SDRs, Account Executives, and Marketing know who works which accounts and leads, and conflicts are resolved quickly and fairly.

• Act as the business owner of every tool our SDR organisation uses in its prospecting efforts globally, including Sales Engagement platforms, LinkedIn Sales Navigator, and data enrichment tools, owning the roadmap, configuration, licences and cost, adoption, data quality, and vendor relationships.

• Make sure the tools, the CRM, and the data around them work as one system, so reps spend their time selling, not updating records.

• Evaluate, pilot, and roll out new tools and features, with clear business cases and success metrics.

• Partner closely with the Revenue Systems team, who are the technical owners of these tools and manage configuration, syncs, and integrations, by setting priorities and requirements as the business owner, and with Enablement on training and change management.

• Partner with the GTM Engineering team, who own Clay and the AI automation for SDRs, and act as the business owner of the SDR automation roadmap, defining the use cases and priorities for AI-driven outbound: signal-based targeting, account and contact research, enrichment, personalisation, and sequencing.

• Reduce manual work for SDRs by automating CRM updates, lead and account research, routing, and follow-up, and measure the time saved and the pipeline impact.

• Design and refine lead routing, scoring, and inbound handling so the right leads reach the right reps quickly.

• Test and pilot emerging AI capabilities for SDR and inbound use cases, and scale what works with clear guardrails on data quality, compliance, and brand.

• Set the standards for data hygiene, outreach governance, and deliverability across SDR tools, and make sure they are followed.

• Build the dashboards and reporting that give SDR leaders and reps a single source of truth on activity, funnel, and outcomes.

• Document processes and playbooks so they are repeatable across regions.

• Significant experience (typically 5+ years) in Revenue Operations, Sales Operations, or SDR/Pipeline Operations in B2B SaaS, with a focus on SDR or outbound productivity.

• Proven experience supporting the roll out of AI and automation for outbound prospecting from a process point of view

• Deep hands-on knowledge of Salesforce and of Sales Engagement platforms (such as Outreach, Salesloft, or Gong), including sequencing, enrichment, routing, and scoring.

• Strong analytical skills: you can find the story in funnel and rep-activity data and turn it into decisions that SDR leaders act on.

• A true owner: you take responsibility for a tool, a process, or an outcome end to end, and you don't wait to be asked.

• Credibility as a strategic partner to senior sales leaders, comfortable challenging and influencing across Sales, Marketing, Enablement, Finance, and Systems.

• Strong project and change management skills, with a track record of driving adoption across global teams.

• Curiosity about AI and where it can take SDR, outbound, and inbound operations next.

• Comfortable in a fast-growing, fast-changing environment where processes are still being built.

• 30 min online call with Talent Acquisition

• Online 45min call with the hiring manager

• IRL Assessment with the Hiring manager + another senior person from the Rev Ops team

• 30 min online panel interview with the SDR Manager

• 30 min Online Culture interview with SE Manager

All official communication from Perk will always come from email addresses ending in @perk.com or @externalperk.com, our verified social media channels, or recruiters listed on our official LinkedIn page. We will never ask you to pay for equipment, training, or fees, request sensitive personal information such as bank details early in the process, or communicate through unofficial apps like WhatsApp, Telegram, or Signal. If you receive a message claiming to be from Perk that seems suspicious, please do not respond. Forward it to security [at] perk .com, and we will confirm whether it is legitimate.

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