Account Manager

At Allison, we provide a limitless environment where you can build, create, and grow. Our openly collaborative and highly supportive culture is free from bureaucracy and red tape. With over 1,000 innovators from diverse backgrounds, we break new ground for world-class clients across 50 global markets and dozens of industries. We believe in creating a space where everyone can freely express their opinions, share their ideas and dreams for the future, and be themselves.

We foster an inclusive culture that attracts builders from all backgrounds who can envision new solutions and create outcomes that move our clients' businesses forward, while helping everyone on the team learn and grow together. Our shared ideal of the builder's mindset is limitless and available to everyone, and we push the boundaries to create new and innovative solutions for our clients and ourselves.

We create lasting impact and relationships, and our culture fosters meaningful connections and friendships that last beyond the workplace. If you're ready to join a team that pushes you to be your best, supports you every step of the way, and celebrates your successes, welcome to the Allison family.

The mid-level roles on the Media + Influence COE team report to a VP or SVP, Media + Influence and manage and lead end-to-end influencer campaigns, including talent identification, negotiating, and contracting, coordinating content creation, monitoring campaign performance, and evaluating ROI. The mid-level roles are channel experts within influencer marketing and can leverage data to provide strategic recommendations for channel execution.

The Account Manager supports the Director or a VP and must learn the key responsibilities of the role to foster career growth. Proven evidence of the work in all the below-listed roles, with minimal assistance from senior leads is expected for career growth. The role needs to have increased skillsets in channel strategy/expertise and proven results on current accounts how their work elevated channel approach.

• →Build and maintain strong relationships with influencers, acting as the main point of contact and ensuring all partnerships are mutually beneficial.
• →Advanced knowledge of how data (1st party, social listening, survey, conversation analysis) informs the influencer strategy and be able to collaborate with the Data Science and Measurement team to guarantee execution ties to client business goals.
• →Stay up to date with industry trends, best practices, and emerging platforms to continuously improve influencer marketing strategies.
• →Conduct competitor analysis to identify opportunities and stay ahead of market trends.
• →Track and analyze influencer campaign performance, providing regular reports and insights to internal stakeholders.
• →Demonstrate strong negotiation skills and techniques understanding variables that drive pricing.
• →Collaborate with legal and compliance teams to ensure all influencer partnerships comply with regulations and guidelines – including FTC guidance and SAG rules.
• →Mentor and provide guidance to junior team members, fostering their professional growth.

• Bachelor's degree in marketing, communications or related field and track-record of executing innovative influencer/creator marketing strategies.
• Strong knowledge of social media platforms, influencer marketing tools, and analytics.
• Analytical mindset with the ability to analyze data, draw insights, and make data-driven decisions.
• Excellent communication skills, both written and verbal, with the ability to effectively articulate ideas and concepts.
• Strong negotiation and relationship-building skills.
• Creative thinker with the ability to generate innovative ideas and solutions; including influencer content ideas based on what is performing on various channels.
• Highly organized with excellent project management skills and the ability to prioritize to meet deadlines.

• Experience working across integrated communications programs, including a mastery of how to collaborate across teams including creative, strategy, account, and paid media.
• Excellent verbal, written, presentation and problem-solving skills.
• A self-starter mentality, initiative, and ability to keep projects moving to completion.

Our founding vision was to create a positive and entrepreneurial environment where talented people thrive – and creativity-killing bureaucracy… doesn’t.

We celebrate diversity and are committed to providing an inclusive environment for our employees. We do not tolerate discrimination or harassment of any kind and are committed to building an agency where everyone is welcome, and every voice is heard. We are proud to be an equal opportunity and affirmative action employer.