Business Development Manager (Philippines)

Philippines·ManilaPermanent – Full Timemid

SalesBusiness Development Manager

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Quick Summary

Overview

Ready to lead, disrupt and reinvent the sleep industry? We are Emma – The Sleep Company. Founded in 2015, we have grown into the world’s largest direct-to-consumer (D2C) sleep brand,

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SalesBusiness Development Manager

Ready to lead, disrupt and reinvent the sleep industry?

We are Emma – The Sleep Company. Founded in 2015, we have grown into the world’s largest direct-to-consumer (D2C) sleep brand, with a presence in over 20 markets and more than 35 Emma stores across Europe. 

Our mission is simple: to develop sleep comfort products that empower our customers to awaken their best every day. Today, our products are trusted by millions and recommended by leading consumer associations worldwide. 

It’s our people who bring this mission to life. At Emma, you’ll join a driven, international team that values ownership, collaboration, and continuous knowledge sharing. With colleagues from over 70 nationalities, we combine diverse perspectives with a shared ambition to learn, grow, and create lasting impact, together. 

Own the marketplace P&L, growth plans, and KPIs: GMV, conversion rate, ROAS, and store ratings

Plan and run mega sale campaigns (e.g. 9.9, 10.10, 11.11, 12.12), including promo mechanics and pricing strategy

Negotiate campaign slots, subsidies, and support with platform account managers

Track competitor pricing and market trends, and adjust strategy accordingly

Oversee product listings, store design, and marketplace SEO to improve visibility and conversion

Manage ad budgets across platform ad tools, and optimize for return on ad spend

Run live selling and affiliate programs, including host, creator, and KOL partnerships

Test, measure, and scale what works across traffic, conversion, and basket size

Coordinate with Supply Chain, Fulfillment, and Customer Service on inventory, delivery, and service levels that meet platform standards

Monitor store health metrics (fulfillment rate, chat response, returns, ratings) and fix issues early

Deliver regular performance reports with clear insights and next steps to regional and global stakeholders

Bachelor’s degree in Business, Marketing, or a related field

At least 3 years of experience in e-commerce, ideally managing marketplace stores or accounts on Shopee, Lazada, and/or TikTok Shop

Hands-on experience owning sales targets and a P&L, or the margin and budget side of one

Working knowledge of marketplace advertising tools, promo mechanics, and seller center analytics

Experience planning and executing mega sale campaigns

Strong analytical skills: you’re comfortable with Excel/Google Sheets and dashboards, and you turn data into decisions

Experience managing or coordinating a team, agencies, or external partners

Strong negotiation and stakeholder management skills

Become an Emmie

We are on a mission to become No.1 in the world of sleep, and we’re looking for driven, ambitious people to help us shape what’s next. If you’re curious, hands-on, and ready to challenge the status quo, you’ll find the space here to make things happen and create real impact. 

We are proud to be an equal opportunity employer and are committed to building an inclusive workplace. We celebrate diversity and consider all qualified applicants regardless of race, ethnic origin, religion or belief, gender, gender identity or expression, sexual orientation, national origin, disability, or age.

Our aim is to get back to you within a few days. Due to the high volume of applications, there may be slight delays, but we’ll get back to you as soon as possible.