Business Development Manager (TrueETHICAL)

We are currently looking for a Business Development Manager to actively drive the TrueETHICAL brand across Tier 1 markets: unlocking new business opportunities, acquiring clients, building long-term relationships, and closing successful deals. For us, this role is not about activity for its own sake, but about a structured approach, a clear strategy, and measurable business results.

You will be the very first Business Development Manager dedicated to TrueETHICAL

This is a unique opportunity to build and shape the B2B sales direction for our cybersecurity domain from the ground up. You will represent TrueETHICAL in communications with clients and partners in Tier 1 markets, where trust, deep expertise, and precision are decisive. While you will pioneer this role, you will be supported by the broader Genesis ecosystem, allowing you to directly impact the company's scale and grow alongside one of the strongest BD networks in the region.

• →Identify and acquire new B2B clients and expand our customer base across Tier 1 markets;
• →Sell the company’s cybersecurity services by clearly communicating their business value;
• →Organize meetings, prepare and conduct tailored presentations suited to specific business needs;
• →Negotiate commercial terms and guide clients through every stage of the sales cycle;
• →Build long-term relationships with clients and partners, serving as their key point of contact for all service-related matters;
• →Maintain accurate, structured CRM records and keep the sales pipeline up to date;
• →Achieve growth targets and meet agreed sales goals;
• →Identify and create new revenue growth opportunities;
• →Develop a systematic approach to business development and propose initiatives that deliver tangible results.

• 3+ years of experience in B2B sales / business development within IT services or B2B tech;
• Proven experience managing the full sales cycle, from lead generation to deal closing;
• Experience selling complex B2B services with long sales cycles where trust and expertise are critical;
• Strong negotiation and presentation skills;
• Solid understanding of sales methodologies, pipeline management, and B2B sales processes;
• Hands-on experience with CRM systems;
• Structured approach to work: ability to plan activities, prioritize tasks, and clearly outline next steps;
• Ability to independently build a business development strategy with a strong focus on outcomes rather than activity volume;
• Experience developing or refining a sales strategy;
• English proficiency at C1 level or higher (fluent business negotiations).

• Deep understanding of cybersecurity and IT infrastructure market specifics and trends;
• Proven track record of expanding into new international markets and working with the Enterprise segment;
• An existing professional network in Tier 1 markets.

The Genesis for Ukraine foundation was created in April 2022 in response to the full-scale invasion and the need for systematic, long-term action. Its main focus is supporting Genesis team members and their families serving in the military, helping the country, and developing educational veteran projects to facilitate reintegration into civilian life. The foundation runs large-scale partner initiatives. Among them are Ukraine's first 'Veteran Master's Program,' an Innovation Space with a 3D printing farm at KPI, entrepreneurship training, grant programs for veterans, and other projects creating new opportunities for people and the country's economy.

• 650+ million UAH — total amount of aid provided to Ukraine by Genesis and partners
• 26+ million UAH — targeted assistance to employees and their relatives in the military

Join our team!