Regional Sales Manager - Southeast

The Regional Sales Manager is a regional sales leadership role responsible for increasing ADP revenue, profitability, and market share by developing regional strategy and driving effective execution through Manufacturer’s Reps agencies and Sales Managers. The role establishes regional priorities, translates business objectives into actionable market and agency plans, evaluates performance, and aligns sales resources to strengthen market coverage, opportunity development, and commercial results.

Working closely with ADP sales leadership and cross-functional partners, this role serves as the senior go-to-market leader for the region and owns the overall effectiveness of assigned Manufacturer’s Rep agencies and Sales Managers. The Regional Sales Manager also leads strategic distributor and customer relationships, guides complex business opportunities, and ensures national and regional initiatives are translated into coordinated actions that accelerate growth and improve execution.

• Develop and own a documented regional sales strategy based on market potential, competitive position, customer needs, and growth opportunities.
• Own regional revenue, profitability, market-share, and growth objectives.
• Develop regional product and channel strategies designed to capture additional rightful share.
• Establish priorities and allocate sales attention and resources across markets.
• Own regional forecasting, pipeline reviews, and business-performance reviews.

• Own the overall business relationship with assigned Manufacturer’s Rep agencies.
• Establish MR business plans, priorities, expectations, and accountability.
• Evaluate agency effectiveness, market coverage, pipeline development, distributor engagement, responsiveness, and execution.
• Coach MRs and Sales Managers to improve performance and execution.
• Address sustained performance, capability, or market-coverage gaps.
• Ensure consistent execution across Manufacturer’s Rep agencies.

• Own or oversee the region’s most strategically important distributor and customer relationships.
• Lead higher-complexity negotiations and business opportunities.
• Identify major share-of-wallet opportunities and competitive conversions.
• Develop relationships with key decision-makers throughout the region.

• Ensure pipeline accuracy and appropriate opportunity management throughout the region.
• Translate national-account plans into regional actions.

• Oversee Sales Managers’ execution of key-account growth and new customer strategies and plans.

• Partner with NAMs to resolve execution gaps and surface local market realities.
• Partner with BDMs to turn newly created demand into scalable regional growth.
• Monitor competitive activity, market trends, customer needs, and industry developments.

• Regional revenue and profitability growth
• Market-share growth
• Forecast accuracy
• Pipeline health and conversion
• Sales Manager success with identified key accounts
• MR agency performance against business plans
• Strategic distributor/account growth
• Execution of national-account strategies
• New-market and BDM opportunity conversion
• Customer responsiveness and execution discipline

• Bachelor’s degree or equivalent combination of education and relevant experience.
• 7+ years of progressive B2B, channel, or wholesale-distribution sales experience.
• Experience managing or influencing Manufacturer’s Rep agencies or similar independent sales channels.
• Strong financial, forecasting, pricing, negotiation, and strategic-planning capabilities.
• Demonstrated ability to coach and drive accountability through external partners.
• HVAC, technical product, or two-step-distribution experience preferred.
• Proficiency with Microsoft Office and CRM systems.
• Significant regional travel.

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Disclaimers: The compensation and benefits information is accurate as of the date of this posting. Lennox reserves the right to modify this information at any time, with or without notice, subject to applicable law.

We may use automated tools, including artificial intelligence, to support parts of our hiring process, such as application review and interview scheduling. These tools assist our teams but do not replace human decision-making. If you need an accommodation or have questions, please contact CandidateAccommodations@Lennox.com.

ADP (Advanced Distributor Products) is a Lennox International company and the #1 Producer of Residential Evaporator Coils in the USA. We are committed to providing quality solutions and true partnership to help our customers find matches that make their jobs and lives easier. ADP has been manufacturing products at our factory in Grenada, MS since 1992. Our innovative culture is fully supported by a research and development laboratory, which includes areas for testing, assembling, and designing future products.