Director of Sales & Marketing

The Standard, Pattaya Na Jomtien is an upcoming beach resort opening in 2025, set in a tranquil coastal area renowned for its beaches and culinary scene. Designed with a playful, 60s-inspired aesthetic, the resort will feature a vibrant beach club and lush garden lounges that blend relaxation with energetic social spaces. Guests will enjoy private rooms and suites that emphasize comfort, style, and lush tropical surroundings. The property is envisioned as a destination where visitors can choose between dynamic, activity-filled days and peaceful, laid-back experiences—or enjoy both in balance.

• Drive total commercial performance by leading integrated sales and marketing strategies that support revenue growth, market share, and brand positioning for The Standard, Pattaya Na Jomtien.
• Develop and execute strategic sales and marketing plans across key market segments, including Corporate, Leisure, Travel Trade, Wholesale, MICE, and Group Business.
• Lead, manage, and develop the Sales & Marketing team, ensuring clear priorities, strong collaboration, and achievement of business goals and revenue targets.
• Identify and capitalize on new business opportunities, partnerships, campaigns, and market segments to drive sustainable growth.
• Establish and maintain strong relationships with corporate clients, travel partners, event organizers, media, agencies, and key stakeholders.
• Collaborate closely with Revenue Management, Operations, and other departments to align pricing, distribution, promotions, and commercial priorities.
• Oversee sales forecasting, budgeting, marketing planning, account management, campaign performance, and commercial reporting.
• Lead contract negotiations and partnership agreements to secure profitable business opportunities and strategic brand collaborations.
• Develop and implement market penetration, brand, communications, digital marketing, and business development strategies aligned with the resort’s positioning and commercial objectives.
• Monitor market trends, competitor activities, customer behavior, and industry developments to identify opportunities and mitigate risks.
• Analyze customer insights, market intelligence, and campaign performance to support strategic decision-making and revenue growth initiatives.
• Strengthen the resort’s presence and visibility in domestic and international markets through proactive sales, marketing, public relations, digital channels, partnerships, and networking.
• Prepare and present regular sales and marketing reports, forecasts, budgets, campaign results, and market analysis to senior management.
• Support pre-opening activities, including commercial business planning, market positioning, brand launch initiatives, marketing communications, and the establishment of key accounts.
• Foster long-term partnerships and strategic alliances to enhance brand awareness, business opportunities, guest engagement, and revenue generation.