New and Used Car Sales Representative

We’re looking for driven, motivated individuals to join us as BMW Car Sales Representatives and be part of this exciting new chapter. If you’re ready to grow your career in a fast-paced, high-earning environment representing one of the world’s most recognized luxury automotive brands, this is your moment.

As a BMW Car Sales Representative, you’ll help customers find the perfect BMW while delivering an exceptional luxury buying experience—both in person and online. You’ll collaborate with a dynamic team of Sales Consultants, Managers, and Finance professionals in a dealership that’s energized, evolving, and focused on success.

• Strong communication, presentation, and customer service skills
• Previous automotive or luxury sales experience preferred, but not required
• Passion for BMW vehicles and the luxury automotive industry
• Team-oriented mindset with a strong drive to succeed
• Ability to thrive in a fast-paced, high-performance environment
• Flexible schedule, including evenings and weekends
• Valid driver’s license with a safe driving record
• High school diploma or GED
• Must be 18+ and pass pre-employment screening
• Bilingual Spanish or Korean is a plus

• Conduct business in a professional, ethical, and customer-focused manner
• Follow the DARCARS approach to selling BMW vehicles
• Greet customers with a welcoming attitude and listen carefully to their needs
• Present BMW vehicles and explain features, technology, performance, options, and specifications that match each customer's needs
• Provide an exceptional luxury customer experience throughout the sales process
• Conduct professional BMW vehicle demonstrations and test drives
• Follow DARCARS test-drive procedures, including obtaining proper identification and following designated routes
• Demonstrate BMW technology, safety features, performance capabilities, connectivity, and vehicle controls
• Suggest optional equipment, accessories, protection products, warranties, and other products appropriate to the customer's needs
• Correctly compute and quote vehicle pricing
• Work closely with the Finance team to assist customers with financing and leasing options as needed
• Complete all required sales paperwork accurately and efficiently
• Arrange vehicle delivery, registration, and customer orientation
• Address customer concerns and ensure a high level of customer satisfaction
• Maintain strong knowledge of the BMW lineup, including features, specifications, pricing, packages, options, and standard equipment
• Stay current on new BMW models, technologies, product updates, and manufacturer programs
• Develop and maintain a strong prospect and customer follow-up system
• Build long-term relationships with customers and generate repeat and referral business
• Participate in all required BMW and DARCARS training programs
• Utilize online and digital retailing tools to assist customers throughout the purchasing process
• Use video and virtual communication tools to assist customers with the vehicle-buying process when appropriate
• Follow up with internet, phone, showroom, and digital leads in a timely and professional manner
• In conjunction with the General Manager, develop personal income goals consistent with DARCARS standards and create a strategy to consistently achieve those goals
• Comply with all DARCARS policies, procedures, and BMW standards
• Maintain a professional appearance and represent the BMW brand appropriately
• Other duties as assigned

This job advertisement in no way states or implies that these are the only duties and responsibilities to be performed by this employee. This advertisement is merely a preview of the role in solicitation. The employee will be required to follow any other instructions and to perform any other duties and responsibilities upon the request of a supervisor.

We are an equal opportunity employer & drug-free workplace. Employment is on an at-will basis and subject to termination if dealership rules & regulations are violated.

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