Business Development Lead - Media Buyers (m/f/d)

Berlin (onsite) or EMEA Remote
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In this role, you will be owning our Go-To-Market for a specific customer type at Kayzen: Performance Media Buyers. You will represent us at industry conferences such as ATO, Leadscon or Affiliate Summit. You will cultivate strong relationships with partners and customers and prioritize and sign the right clients for our business.

But wait, you have not heard of Kayzen before? 😃 

Kayzen is an App demand-side platform (DSP) dedicated to democratizing app advertising on Mobile and Connected TV devices. We enable leading apps, agencies, media buyers, and brands to run programmatic customer acquisition, retargeting, and brand performance campaigns through our self-serve and managed service options. Built on the three core pillars of performance, transparency, and control, Kayzen powers the world’s best performance marketing teams with bespoke solutions that fuel business growth and deliver a competitive advantage. With an unprecedented scale of 300B+ daily ad requests from 1.6B+ unique users worldwide, we serve up to 1B+ ads per day in 180 countries. Kayzen is accessible through our APIs and user interface.

You will be part of a remotely working but well aligned revenue team that is responsible for the end to end delivery of our product and service to Media Buyer customers.  We see significant inbound customer traction in this client vertical and are hiring to double down on this opportunity. We are highly motivated and aligned in our quest to disrupt the multi-billion dollar mobile and CTV ad-tech industry. 

Your role requires a deep understanding of the performance advertising market and the various actors in this space, including media platforms, measurement & tracking solutions, agencies, advertisers and networks operating in that space.

The unifying element of our customers is that they choose Kayzen for our ability to deliver measurable results while giving them full transparency and control. Whether the outcomes they look for are leads, calls, purchases or other conversion goals.

The main geographic market focus is on EMEA and the US. The Kayzen team members, customers, partners and vendors you will interact with are primarily based in Europe.

Responsibilities

• Form a deep understanding of your business prospects (wether partner or client) business & goals
• Provide product advisory and strategic consultation to your prospects on how to best work with Kayzen, apply strict filtering and prioritization to your leads
• Work closely with the C-Suite to develop and execute GTM strategies for growing our business with our target ICPs (ideal customer profiles)
• Build and maintain strong relationships with industry contacts such as partners, select key customers and multipliers who can help us amplify our message
• Close deals, onboard customers and ensure they deliver compound and sustainable revenue growth to Kayzen
• Deeply empathise with existing and prospective clients to understand their needs and perspectives, analyze and understand industry trends and translate that into building best-in-class messaging and positioning for Kayzen in your conversations with external parties
• Ownership and effective use of our suite of GTM tools and systems, such as Hubspot, Claude AI, Apollo and more
• Understand how to collect, digest and internally funnel meaningful market feedback and insights to various teams within Kayzen, such as leadership, product, marketing 

• Minimum of 3 years of experience in the affiliate or mobile performance advertising industry 
• Demonstrated track record of closing deals with partners or customers 
• Existing network of contacts in the affiliate industry 
• Excellent command of the English language, both in writing and speaking
• Strong prioritization skills with ability to multitask and adapt to changing priorities
• A genuine passion for the performance marketing industry
• A preference for working in a fast-paced, dynamic, and international environment and experience working with (hybrid) remote teams
• Strong work ethics, results orientation, persuasiveness and high level of initiative and assertiveness
• High attention to detail paired with well above average analytical skills
• Good understanding of technical concepts such as ad /conversion tracking, data integrations, postbacks and how machine learning systems work
• Strong collaboration and communication skills aligning vision and execution roadmap cross-functionally with other leaders (peers) in the organization
• Previous experience with public speaking on industry events is a plus 
• Demonstrated ability to leverage AI tools as a productivity accelerator for day to day work and a strong motivation to continue building your AI-first execution toolset