Campaign & Marketing Manager

Salary: £59,000 - £70,000

Leonardo UK operates a grade-based salary framework with broad bands. The salary range shown reflects the approved grade band for this role, or a narrower hiring range published within that band, and is benchmarked against the external market. Exceptions above the standard range are managed through governance controls to protect internal equity.

At Leonardo, we have a fantastic opportunity for a Campaign and Marketing Manager to join our BriteCloud team. Leonardo is a global high-tech company and one of the leading players in Aerospace, Defence and Security.

There is an exciting opportunity to join our Business Development and Sales team providing world-leading RF Countermeasure (RFCM) solutions, to new and existing UK, US and International customers. This area of the business is growing quickly and you would be joining the team at an extremely exciting time. The role is located at our Leonardo Luton site, where BriteCloud is designed and manufactured, and we are open to discussing flexibility and what that means to you.

The roleholder will be responsible for BriteCloud sales campaigns for NATO and the Middle-East. The ideal candidate will have a good understanding of both the UK and international defence and aerospace market. They should understand the critical importance of EW in coalition operations. The role will include considerable external level engagement with platform operators, commercial partners, mission data integrators and end users.

Campaign Manager:

• Secure order intake to meet forecast targets for current and future years by generating and managing a portfolio of key campaigns and opportunities.
• Work closely with Integrated Campaign Teams and across the wider company to lead and/or support bid activity.
• Develop and maintain relationships with customers, end users and industrial partners.
• Fulfil a critical coordination role, developing and maintaining relationships with key internal stakeholders including International Marketing, the Capability function, Sector IPTs and other functional areas.
• Utilise internal company procedures to ensure that opportunities are identified, tracked and accurately reported to senior management.
• Effective management and utilisation of the Leonardo Business Winning process to prosecute campaigns.

Marketing Manager:

• Lead all marketing management for BriteCloud products.
• A marketing plan should be produced which aligns with the 5-year sales forecast and provide a clear understanding of where marketing can influence customer perception.
• A traditional and Digital engagement plan should be developed, to include but not limited to trade shows, white papers, capability briefings, LinkedIn campaigns and thought leadership articles.
• Marketing materials and customer deliverables (presentations, briefings, models, data sheets, website) to be fully overhauled and refreshed.

• Relevant sector experience and commercial knowledge. In particular, knowledge of the value of EW and Air platforms.
• Excellent communications skills, capable of confidently briefing to senior stakeholders across industry, government and the military.
• Commercially and financially aware, preferably with experience of negotiating and closing complex deals in the international marketplace.
• Ideally would have significant experience in developing, managing and leading key sales or strategic campaigns within the defence or other comparable sectors.
• Knowledge of international trade compliance regulations and export control procedures.
• Able to write compelling marketing content and proposals.
• Strong leadership and motivational skills; able to lead a team to successfully deliver quality output during high pressure bid and customer response activity.
• Required to make frequent visits (including overnight stays) to customer facilities in both the UK and overseas.

This is not an exhaustive list, and we are keen to hear from you even if you might not have experience in all the above. The most important skill is a good attitude and willingness to learn.

This role is subject to pre-employment screening in line with the UK Government’s Baseline Personnel Security Standard (BPSS). An additional range of Personnel Security Controls referred to as National Security Vetting (NSV) may apply, this could include meeting the eligibility requirements for The Security Check (SC) or Developed Vetting (DV). For more information and guidance please visit: https://careers.uk.leonardo.com/gb/en/security-and-vetting