Inside Sales Specialist

𝗧𝗵𝗶𝘀 𝗿𝗼𝗹𝗲 𝗶𝘀 𝗳𝗼𝗿 𝗼𝗻𝗲 𝗼𝗳 𝘁𝗵𝗲 𝗪𝗲𝗲𝗸𝗱𝗮𝘆'𝘀 𝗰𝗹𝗶𝗲𝗻𝘁𝘀

𝗦𝗮𝗹𝗮𝗿𝘆 𝗿𝗮𝗻𝗴𝗲: 𝗥𝘀 𝟱𝟬𝟬𝟬𝟬𝟬 - 𝗥𝘀 𝟲𝟬𝟬𝟬𝟬𝟬 (𝗶𝗲 𝗜𝗡𝗥 𝟱-𝟲 𝗟𝗣𝗔)

Experience: 2+ yrs

Location: Remote

Job Type: Full-time

We're seeking an Inside Sales Specialist to drive new client acquisition through cold outreach and CRM-driven lead generation. You'll be responsible for executing outbound campaigns, maintaining lead quality, and hitting your own TOFU targets, a great opportunity to build a strong foundation in B2B sales for a fast-growing company.

• Experience: 2-3 years of experience with Smart Leads, Clay or a similar outreach platform. Proven experience in building sales funnels and impacting TOFU.
• Technical Aptitude: Familiarity with CRM tools, LinkedIn Sales Navigator, email scraping tools, and MS Excel; willingness to learn quickly
• Industry Interest: Interest in B2B lead generation; exposure to creative & design services is a plus
• Analytical Mindset: Comfort working with data to spot patterns and draw basic conclusions
• Communication Skills: Excellent spoken and written English, with the ability to communicate clearly and persuasively

• →New Client Acquisition: Drive new client acquisition through strategic cold email outreach, using tools like SmartLeads, Clay, LinkedIn Sales Navigator, and other email scraping tools
• →Email Performance Management: Execute cold email strategies to maintain strong inbox deliverability, healthy open rates, and low bounce rates
• →Smart Leads Management: Maintain and update records, ensuring data accuracy and smooth integration with the broader sales process
• →Lead Quality Assurance: Ensure the leads you generate meet quality standards and maintain data integrity in the CRM
• →Reporting: Share regular reports on your own lead quality, open rates, bounce rates, and other KPIs with your manager
• →Setting TOFU Targets: Track your own top-of-funnel targets and work to optimize your KPIs over time
• →Identifying Sales Opportunities: Flag sales opportunities as they arise and loop in the operations team where relevant

• Get to know: Understand the company's culture, values, target clients, and sales goals
• Master the Tools: Become proficient with Smart Leads, LinkedIn Sales Navigator and email scraping tools
• Learn the ICP: Study the ideal customer profile and get familiar with the lead qualification framework
• Shadow and Learn: Sit in on calls/outreach with your manager or senior team members to understand tone, messaging, and objection handling
• Set Up Your Workflow: Get your CRM, email sequences, and reporting cadence set up and running

• Start Outreach: Begin running cold email campaigns independently, applying what you've learned about messaging and targeting
• Track Performance: Monitor your own open rates, bounce rates, and reply rates; start iterating on subject lines and messaging based on results
• Build Lead Quality Habits: Establish a consistent process for qualifying leads and maintaining clean, accurate CRM data
• Hit Early Targets: Work toward your first TOFU targets (leads sourced and qualified) with regular check-ins with your manager

• Own Your Numbers: Consistently hit your TOFU targets and maintain healthy email performance metrics (deliverability, open rates, bounce rates)
• Refine Your Approach: Use your own data to identify what's working and adjust your outreach and qualification approach accordingly
• Report Independently: Deliver clean, regular performance reports to your manager without prompting
• Flag Opportunities: Start proactively identifying promising leads or patterns and looping in your manager or the operations team where relevant

Must-have skills

Email Marketing, Performance Marketing, Lead Generation

Good-to-have skills

lead reporting, identifying sales opportunities, creative & design industry