Business Development Director

On behalf of our Client, We are looking for a Business Development Director Job Summary The BD Director is responsible for developing and executing sales/marketing strategies to drive revenue growth and market share for the Long-Term Care hospital. This role involves building strong relationships with key stakeholders, including MOH, healthcare professionals, government agencies, insurance providers, and community organizations. The BD Manager will lead a sales team, develop sales targets, and monitor performance metrics to ensure the achievement of business objectives. Job Responsibilities Collaborate with senior management to set sales targets. Implement sales/marketing strategies and align it with the hospital's goals and objectives. Partner with main stakeholders to build and promote strong, long-lasting customer relationships as well as expand customer base through regular engagement and feedback mechanisms. Identify emerging markets through market research to understand new potential markets. Monitor market shifts and Changing trends, economic indicators, and competitors’ strategies & services to adapt our sales strategies accordingly. Oversee the marketing strategies/ plans including usage of ATL “above the line” such as radio, BTL “below the line” such as telemarketing, TTL “through the line” and different social media tools such as YouTube, Instagram, recommend new business initiatives to push for market share growth. Develop market research initiatives to identify opportunities for growth and expansion in the long-term care sector as well as the right branding for the hospital. Establishes sales targets, forecasts, and develops annual sales quotas projecting expected sales volume, case mix, revenue, and profit for existing and new services. Identify and pursue new business opportunities to expand the hospital's client base. Develop and implement strategies to retain existing clients and enhance customer satisfaction. Negotiate terms and conditions of service contracts with insurance providers. Track sales metrics, including revenue, conversion rates, and customer acquisition costs through regular reporting. Conduct regular performance reviews for the sales team quarterly on KPIs and provide feedback to sales team members to drive continuous improvement. Prepare monthly reports on sales performance, market trends, and competitive analysis for senior management. Ensure compliance with regulatory requirements and internal policies related to sales activities. Develop and manage digital advertising campaigns on social media and search engines. Maintain brand standards and ensure compliance across all marketing and communications channels. Frameworks, Boundaries & Decision-Making Authority Accountable for all External customers. Accountable for Hospital External image Responsible for reporting the demands of the market to management to change short-term strategy according to it. Authority to set sales targets and approve marketing budgets within defined limits. Responsible for sales and marketing policies and KPIs in align with strategy. Requirements Education: Bachelor’s degree in business administration or related field. Experience and Skills: 5 - 7 Proven experience in sales leadership roles within the healthcare industry, preferably in long-term care or hospital settings. Strong understanding of the healthcare landscape in Saudi Arabia, including regulations, reimbursement systems, and market dynamics. Ability to build and maintain relationships with diverse stakeholders. Excellent communication, negotiation, and interpersonal skills Demonstrated track record of achieving sales targets and driving revenue growth. Proficiency in sales software and CRM systems.