Account Executive - CPG/Food & Beverage

Outset invented a better way to do research: AI-powered user interviews.

Global brands like Hubspot, Microsoft, Uber and Nestle use Outset to achieve deeper, qualitative insights about their users at unprecedented speed and scale.

The research industry is massive (>$140B and growing) and ripe for disruption. Incumbents are outdated, slow, and burdened by high-cost services. That's our opportunity.

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  Own the full sales cycle for a named set of CPG and F&B accounts, from prospecting to close.

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  Land new logos and grow existing customers across brands, categories, and regions—turning a single team’s adoption into a portfolio-wide relationship.

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  Build trusted relationships with Market Research, Consumer Insights, Brand and Category leaders as your primary buyers, and expand into UX Research, Product, and CX teams within each account.

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  Lead discovery and demos that connect Outset to CPG research workflows: concept testing, claims and packaging, innovation pipelines, brand health, and shopper insights.

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  Build account plans that map brands, buying centers, research budgets, agency relationships, and whitespace across each account.

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  Navigate complex enterprise sales processes, including annual research planning cycles, procurement, and incumbent research agency relationships.

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  Maintain accurate forecasting and pipeline visibility in Salesforce.

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  Partner with Marketing and outbound teams to build targeted CPG plays—events, content, and references that resonate with the vertical.

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  Collaborate with Customer Success and Research teams to drive adoption and identify expansion opportunities post-sale.

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  Bring CPG market feedback back to Product and GTM, and become Outset’s go-to expert on the vertical.

• 5+ years of quota-carrying B2B SaaS sales experience, with a strong track record of exceeding quota.

• Demonstrated experience and expertise selling into and growing CPG / F&B accounts—you’ve owned commercial relationships with consumer goods companies and know how they buy. This includes selling full service research and analysis deliverables.

• An established network across Market Research and Consumer Insights leadership at CPG and F&B companies; relationships with UX Research, Product, or CX leaders are a plus.

• Proven ability to run full-cycle enterprise sales, including prospecting, managing complex multi-stakeholder deals, and closing new business.

• A track record of growing existing accounts through expansion and cross-sell across brands and business units.

• Understanding of the CPG research ecosystem, including the agencies, panels, and research suppliers these teams rely on today.

• Exceptional communication, executive presence, and relationship-building skills.

• Ability to operate independently in a fast-paced startup environment.

• Willingness to travel up to 40% for customer meetings and industry events.

• Bonus: experience selling research, consumer insights, analytics, or AI solutions.