relayfi
relayfi22d ago
New

Business Development Representative

CanadaCanada·Torontofull-timemid
SalesSales Development Rep
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Quick Summary

Overview

Relay is a digital banking platform that gives self-made business owners the tools and know-how to be great with money—bringing clarity, confidence, and control to every dollar earned,

Technical Tools
SalesSales Development Rep

Relay is a digital banking platform that gives self-made business owners the tools and know-how to be great with money—bringing clarity, confidence, and control to every dollar earned, so they can turn hard work into lasting success. We do this by replacing financial guesswork with real visibility, transforming cash flow from a constant source of stress into a clear signal owners can use to run stronger, more resilient businesses.

 

As a Business Development Representative, you will own the first sales conversation with prospective customers. You’ll connect directly with business owners to understand how their business operates, uncover their needs and challenges, and introduce how Relay can support them.

This is not just a qualification role. You will learn how each prospect and their business operates, apply value selling frameworks to your conversation, handle objections, and help them understand where Relay may fit - creating a strong handoff to an Account Executive.

Our sales motion is still being built. Processes, lead sources, and priorities will change as we learn. We are looking for someone who can perform within that environment, thrives in an ever-changing environment, and helps make it better.

Responsibilities

~2 min read
  • →

    Work a mix of inbound and outbound leads selected based on fit and buying signals

  • →

    Lead phone conversations with small business owners

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    Run discovery to understand how prospects manage their business and finances

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    Handle common objections and guide qualified prospects toward the right next step

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    Explain Relay’s value in clear, simple language based on what you learn

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    Give Account Executives the context they need to continue the conversation

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    Consistently meet activity, conversion, and meeting targets

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    Review your performance, seek coaching, and apply feedback to future calls

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    Surface recurring objections, lead-quality issues, and process gaps

  • →

    Share what works and help improve team resources, talk tracks, and workflows

 

We're looking for people who are relentless, curious, and care deeply about the work. You're encouraged to apply even if your experience doesn't perfectly match the job description -- your perspective and drive matter more. We welcome diverse backgrounds and people who think critically, challenge the status quo, and want to help small businesses thrive.

If you require accommodations at any stage of the hiring process, please reach out to your Talent Partner.

Disclaimer: For compliance reasons, all offers of employment at Relay are conditional upon a successful background check and employment verification through Certn.

Important Notice: Relay’s recruitment team only contacts candidates and corresponds from official corporate email addresses ending in @relayfi.com. We will never ask for sensitive personal data (such as bank account details, credit card numbers, or social security/insurance numbers) during the initial application or interview stages.

  • You have 6 + months of SDR, BDR, or similar sales experience, with a consistent record of meeting or exceeding performance targets

  • You have demonstrate a history of pursuing difficult goals at a high level, whether through sales, work, school, sports, or another area requiring discipline, sacrifice, and sustained effort

  • You have a strong sense of ownership over your results, focusing on the actions you can control when lead flow, processes, or business conditions are difficult

  • You are highly coachable, with a habit of seeking feedback, applying it quickly, and showing how it changed your performance

  • You are competitive and driven to improve, using top performers and the resources around you to learn and raise your own standard

  • You are hungry for growth, have a strong desire to achieve excellence, and thrive in a competitive environment

  • You are comfortable working through change and unclear processes while helping improve how the team works

  • You are a confident communicator who can ask thoughtful questions, handle objections, and explain complex products or ideas simply

  • You have experience in B2B, SaaS, fintech, accounting software, neobanking, or selling to small businesses is a strong plus

  • You have experience in hospitality, competitive athletics, entrepreneurship, peer coaching, process-building, or thoughtful use of AI are all strong supporting signals

What We Offer

~1 min read

We believe Relayers should feel rewarded for the impact they have on our mission and growth. Compensation follows impact. As impact increases, compensation grows, and we do not limit compensation changes to a once-a-year review cycle.

 

The annual salary range for this role is $79,000 - 97,428 OTE.

 

For candidates who demonstrate full readiness for the defined scope of the role, the typical starting salary is $88,500 OTE. Offers below this point reflect candidates we believe can grow into the full scope of the role with support and development. Offers above this point reflect impact that meaningfully exceeds the role’s defined expectations or an expanded scope from day one.

Location & Eligibility

Where is the job
Toronto, Canada
Hybrid — some on-site time required
Who can apply
CA

Listing Details

Posted
September 4, 2026
First seen
September 25, 2026
Last seen
September 26, 2026

Posting Health

Days active
0
Repost count
0
Trust Level
21%
Scored at
September 26, 2026

Signal breakdown

freshnesssource trustcontent trustemployer trust
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relayfiBusiness Development Representative