Senior Agency Partnerships Manager, North America

The best partner managers do not collect logos.

They know which 20 relationships matter. They understand the partner's business, earn trust and create a clear reason to recommend the product.

Your job is to make Richpanel the helpdesk that Shopify agencies, BPOs and CX consultants recommend first.

You will own the full motion. Find the right partners, open the relationship, learn their clients, teach them how Richpanel creates value and work the first deals together.

You will go deep on the product. A development agency, BPO and retention consultant each need a different reason to recommend Richpanel, and you will build those talk tracks yourself from customer demos, product knowledge and partner feedback.

You will also own the number. Your primary target is partner-sourced closed ARR. Meetings, events and enablement matter only when they produce revenue.

• Build a named map of the top Shopify agencies, BPOs and CX consultants in North America, then choose the 20–30 that deserve high-touch investment.

• Bring existing relationships and open senior conversations quickly.

• Recruit, enable and activate those partners against a shared revenue plan.

• Learn Richpanel's product, customers, competitors and target buyer in depth. Join sales demos until you can run discovery yourself.

• Build partner-specific talk tracks for developers, BPOs, CX consultants and growth agencies, showing each how Richpanel creates value for their clients and their own business.

• Find agencies already working with Richpanel customers and prospects, and build warm introductions through customers, other partners and the Shopify ecosystem.

• Run joint account mapping, co-selling, dinners, roundtables and focused community events.

• Help partners qualify opportunities before they reach sales, and stay involved in large deals until the customer closes and launches.

• Create partner tiers, cadences, enablement and clear rules for high-touch support.

• Automate onboarding, payouts, deal registration and long-tail communication.

• Track partner momentum and re-engage partners before the relationship goes cold.

• Keep attribution accurate in the CRM, and report qualified demos, win rate, closed ARR and partner concentration every month.

A strong partner does more than sign an agreement.

They:

• Advise Shopify brands that fit Richpanel's target customer profile.

• Influence helpdesk, AI, BPO or CX operating decisions.

• Can explain why Richpanel fits the client's problem, because they understand the client's support workflow and unit economics.

• Bring decision-makers into a qualified sales conversation and stay involved through evaluation, migration and launch.

• Produce repeat referrals, not one introduction.

• You have 5+ years in partnerships, channel sales, agency growth or ecommerce SaaS.

• You have owned a closed revenue target and can show the result.

• You know senior leaders at Shopify agencies, BPOs or CX consultancies, and you can name the first 20 partners you would evaluate for Richpanel.

• You understand how agencies make money and what earns their recommendation.

• You learn products deeply enough to teach and sell them, and can turn one product into distinct stories for different partner types.

• You are comfortable joining discovery, demos and commercial calls.

• You can host a dinner, work a conference and follow up before the flight home.

• You are analytical. You know which partners create revenue and which create noise, and you can build the systems behind the relationships.

• You move quickly without waiting for a complete playbook.

• You have led a brand, agency book, ecommerce function or commercial P&L.

• You have worked at a Shopify app, ecommerce agency, BPO or customer experience company.

• You have generated meaningful ARR through agency or consultant referrals.

• Your partners can sell without asking you to join every call.

• You have built partner tiers, health scores, enablement and referral workflows.

• You have created joint events that led to qualified opportunities.

• Former managers can verify the numbers you claim.

• You measure success through signed agreements, calls or partner logos.

• Your network exists only as LinkedIn connections.

• You prefer broad partner recruitment over deep focus.

• You need marketing to create every message and asset for you.

• You avoid product demos or commercial conversations.

• You report influenced pipeline when the role owns closed ARR.

• You dislike frequent travel, events or fast follow-up.

• Learn Richpanel's product, target customer and competitive position.

• Join customer demos and listen to how buyers describe their problems.

• Audit the current partner book, pipeline, tiers and attribution.

• Build a named list of the first 30 high-potential partners.

• Define the partner-specific story for agencies, BPOs and CX consultants.

• Open senior conversations with the highest-value partners in your network, and build joint plans with the first 5–8 focus partners.

• Run tailored enablement for each partner type, and complete the first account-mapping and co-selling sessions.

• Generate 10+ qualified partner demos in a month.

• Close the first partner-sourced ARR against your target.

• Run one focused partner or merchant event that creates qualified pipeline.

• Show which partners deserve more investment and which should move to automation.

• Build 20–30 active, high-value partner relationships.

• Reach 20+ qualified partner demos each month.

• Maintain a 50%+ win rate on qualified partner referrals.

• Put the partner channel on a clear path to 30–40% of new ARR.

• Build a playbook another partner manager can follow.

We aim to finish the process within two weeks.

1. Past-results conversation: Show the partner-sourced ARR you owned and how it was created.

2. Network and product exercise: Choose 10 partners for Richpanel and build the talk track for 2 partner types.

3. Partner meeting: Run a mock first meeting with a Shopify agency or BPO leader.

4. Reference checks: We speak with former managers, peers and partners who can verify your work.

5. Final conversation: Meet the CEO and the people you will work with across partnerships and sales.

Tell us:

• The largest partner-sourced closed ARR target you owned, the result you delivered, and how long it took.

• Five partner organizations you could credibly open a conversation with.

• One example of a partner you turned from interested into productive.

Do not share confidential information. We care about the quality of your thinking, relationships and proof.